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What is Playable?

Playable is a leading gamification platform built to empower marketers at enterprise scale by converting customer engagement into tangible business results. It enables brands to design and deploy captivating interactive experiences that enhance brand recall, deepen customer loyalty, and stimulate advocacy through immersive gameplay. The platform excels at gathering zero-party data in a transparent, compliant manner, fueling highly personalized marketing campaigns and informed decision-making. Marketers can leverage Playable to boost conversion rates, optimize marketing budgets, and amplify the effectiveness of campaigns across paid, owned, and earned media. With an average engagement duration of over a minute and a nearly 25% click-through rate, Playable campaigns consistently outperform standard digital marketing efforts. The platform features a comprehensive library of games spanning luck, knowledge, and skill categories, allowing tailored experiences to meet varied marketing objectives. Trusted by over 650 global brands such as Virgin Red, Carlsberg, and Costcutter, Playable demonstrates proven success through case studies showing doubled redemption rates and record-low acquisition costs. Its enterprise-grade security, compliance with ISO 27001 and GDPR, and data privacy commitment offer marketers peace of mind. By blending creative gamification with actionable analytics, Playable transforms fleeting brand moments into lasting impact and measurable ROI. The platform’s ease of integration and support ensures rapid deployment and ongoing campaign optimization.

What is CataBoom?

Transform your marketing approach by harnessing the innovative capabilities of gamification with CataBoom, your trusted professionals in this domain. Our adaptable gamification platform meets diverse needs, providing an array of design options and user-friendly templates at competitive rates. With CataBoom, over 250 million engaging experiences have been developed by some of the world’s leading brands. Crafting and implementing your gamified experiences is incredibly straightforward, thanks to our vast selection of templates that can be launched in just a few hours. Simply select the game experience you want, upload your branding assets, and there’s no need for coding! Our platform is designed to facilitate the creation of digital experiences that can be mixed and matched in numerous ways. Moreover, our prize engine allows you to effectively encourage and reward your audience. In today's fast-paced environment, having multiple engagement points is crucial; design your game once and deploy it across various platforms to enhance participation and interaction everywhere. This adaptability not only keeps your marketing efforts aligned with evolving consumer trends but also significantly boosts your overall effectiveness. By implementing gamification, you can elevate user experiences and drive deeper connections with your audience.

Media

Media

Integrations Supported

Adversus Dialer
Airship
Apsis One
Bloomreach
Campaign Monitor
Customer.io
Drip
Emarsys
Heyloyalty
InterMail
Inxmail
LianaCommerce
Mailchimp
MailerLite
Marketo
Salesforce Service Cloud
Sendlane
Spotler
Voyado
tritonX

Integrations Supported

Adversus Dialer
Airship
Apsis One
Bloomreach
Campaign Monitor
Customer.io
Drip
Emarsys
Heyloyalty
InterMail
Inxmail
LianaCommerce
Mailchimp
MailerLite
Marketo
Salesforce Service Cloud
Sendlane
Spotler
Voyado
tritonX

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Playable

Date Founded

2017

Company Location

Denmark

Company Website

playable.com

Company Facts

Organization Name

CataBoom

Company Location

United States

Company Website

www.cataboom.com

Categories and Features

Gamification

Badge Management
Collaboration Tools
Contest Management
Feedback Management
For Call Centers
For Developers
For Education
For Onboarding
For Sales
Goal Setting / Tracking
Leaderboards / Activity Tracking
Performance Metrics
Rewards Management

Categories and Features

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Gamification

Badge Management
Collaboration Tools
Contest Management
Feedback Management
For Call Centers
For Developers
For Education
For Onboarding
For Sales
Goal Setting / Tracking
Leaderboards / Activity Tracking
Performance Metrics
Rewards Management

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