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What is PlotProjects?

Founded in 2011, PlotProjects has achieved remarkable success, earning recognition from The Wall Street Journal as one of Europe’s most promising startups in 2013. Today, we stand as the leading global provider of location marketing solutions for app-based companies. Our innovative technology enhances the customer journey by providing a contextual layer that captures micro-moments at every interaction, whether online or offline. Brands and publishers utilize our technology to gain valuable location insights, link both online and offline store visits, retarget audiences, and engage consumers with personalized messages that are contextually relevant. We offer a comprehensive geofencing SDK compatible with both iOS and Android, designed for effortless installation and use. This SDK seamlessly integrates with your entire digital ecosystem, connecting your app with customer data, marketing automation tools, and behavioral analytics platforms. Since its inception, our SDK has set the standard in geofencing, location intelligence, and marketing automation, continually evolving to meet the needs of our clients. Our commitment to innovation ensures that businesses can effectively leverage location-based marketing strategies to drive engagement and increase customer loyalty.

What is Leanplum?

For organizations focused on application development, Leanplum emerges as the exclusive solution aimed at customizing and enhancing every interaction with customers, both in-app and externally. As the only provider committed solely to engagement, personalization, and optimization across various industries, including gaming, subscriptions, on-demand services, mobility applications, and mobile retail and finance, we have a profound understanding of the workflows and use cases that dominate the app landscape. Our innovative platform integrates Lifecycle Marketing with LiveOps promotions, which empowers users to effectively manage live events and sales via Remote Configuration, all while utilizing an extensive system of real-time analytics and A/B testing. Furthermore, we provide an effortless blend of Lifecycle Marketing with tools that enhance and personalize the Product Experience, grounded in a robust data-centric methodology. By facilitating real-time engagement through tailored multi-channel strategies, we enable businesses to build a loyal user base by delivering relevant content aligned with behavioral insights and immediate triggers. This holistic strategy ensures that every interaction holds significance, fostering long-term user engagement and satisfaction, while also adapting to the evolving needs of the market. Ultimately, Leanplum's comprehensive offerings position it as an indispensable partner for companies aiming to maximize their app engagement efforts.

Media

Media

Integrations Supported

Airship
CleverTap
Leanplum
Marigold Engage
Mixpanel
OneSignal
SafeGraph
Segment
Shopgate
TargetEveryOne
Unacast
dotdigital Engagement Cloud
mParticle

Integrations Supported

Amplitude
Foursquare
Kubit
PlotProjects
Poplar
RudderStack
eduMe

API Availability

Has API

API Availability

Pricing Information

$100 per month
Free version available and custom pricing options for small business and enterprise.
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

PlotProjects

Date Founded

2011

Company Location

Netherlands

Company Website

www.plotprojects.com

Company Facts

Organization Name

Leanplum

Date Founded

2012

Company Location

United States

Company Website

www.leanplum.com

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Geofencing

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Personalization
Push Notifications
Reporting / Analytics

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Geo Targeting
Mobile Notifications
Notification Scheduling

Categories and Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Sales Intelligence
Segmentation

Mobile App Analytics

A/B Testing
Push Notifications

Mobile Marketing

Not specified

Push Notifications

Not specified

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