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What is PopResearch?

PopResearch is a cutting-edge, fully automated DIY research platform designed specifically for advertisers, enabling product, brand, and advertising teams to take charge of their research efforts. This innovative platform leads to considerable savings in time and money while delivering more actionable insights. It is particularly effective in areas such as concept testing, copy testing, brand and ad tracking, along with custom research initiatives, all accomplished at a fraction of the usual cost and time. By utilizing advanced AI, machine learning, and metadata, PopResearch ensures high-quality insights that are tailored to the distinct requirements of its users and their target demographics, allowing for the extraction of crucial data insights. Users have the ability to define their audience based on a diverse array of attitudinal, demographic, and behavioral traits, and can also design custom surveys that align precisely with their brand and advertising objectives. The platform further enhances usability by offering various options for presenting results, whether for downloading, printing, or sharing, thereby ensuring convenience. Ultimately, PopResearch stands out as a holistic solution for customizing audience engagement, survey creation, and research stimuli, which effectively addresses each user's unique needs. This degree of customization not only enhances the relevance of every project but also maximizes its potential impact in the market. The combination of user empowerment and advanced technology makes PopResearch an indispensable tool for today’s advertisers.

What is OpinionAds?

OpinionAds introduces Interactive Display Ads and Survey Ads, which are tailored to engage users actively and enhance brand loyalty while also collecting extensive intent data. Advertisers utilize these innovative tools to refine their display advertising strategies, evaluate the impact of their campaigns, and carry out thorough market analysis. Furthermore, OpinionAds acts as a mechanism for gathering public opinions and intent through surveys integrated into the advertisements, allowing brands to efficiently collect valuable feedback. By adopting these cutting-edge ad formats, marketers are empowered to uncover more profound insights into the preferences and behaviors of consumers, ultimately leading to more targeted marketing efforts. This unique approach not only fosters stronger connections between brands and their audiences but also adapts to the evolving landscape of advertising needs.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Not specified

Training Options

Online Training

Training Options

Not specified

Company Facts

Organization Name

PopResearch

Date Founded

2015

Company Location

United States

Company Website

www.popresearch.com

Company Facts

Organization Name

OpinionAds

Company Location

United States

Company Website

opinionads.com

Categories and Features

Market Research

Not specified

Categories and Features

Display Advertising

Not specified

Market Research

Not specified

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