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Ratings and Reviews 0 Ratings
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What is Postalytics?
Direct mail campaigns that work in conjunction with other channels can be executed in mere minutes rather than taking weeks to develop. Each mail piece sent includes updates on its delivery and engagement status, seamlessly integrated with your CRM or Marketing Automation, amplifying your email and digital marketing efforts. With business professionals inundated by more than 120 emails daily and an average Gmail account containing over 8,000 stored messages, it becomes crucial to differentiate your outreach. Postalytics® empowers you to capture attention by delivering tailored messages straight to your target audience, forging a more lasting impression than emails alone. By merging offline mail delivery with online response tracking, Postalytics® provides valuable insights into the success of each campaign. You will be informed of the status of each mail piece, whether it has been successfully delivered, forwarded, or returned to sender. Additionally, our innovative direct mail audience tracking technology offers comprehensive data on how your audience engages with and converts through online channels, enhancing your overall marketing strategy. This multifaceted approach ensures that you remain competitive in a crowded communication landscape.
What is DynamiScan?
DynamiScan streamlines the scanning process for offers redeemed from plastic postcard mailers at the point of sale, allowing you to accurately identify which demographics respond to your advertising, discover the most successful offers, and ascertain which combinations of demographics and offers generate the highest sales figures. In addition, DynamiScan collects names and addresses from every participant, enabling businesses to avoid targeting demographics that are unlikely to respond, ultimately leading to significant cost savings. By obtaining complete contact information for all new customers, you can make informed decisions about which offers to promote and which individuals to include in your mailing campaigns. This cutting-edge tool facilitates the profiling of your customer base through a single postcard mailing. While many marketers depend on limited data, A/B testing, and gut feelings to guide their strategies, true success is achieved by meticulously monitoring your direct mail initiatives and effortlessly analyzing the results. The platform is designed so that no specialized knowledge is required to harness its full potential! With DynamiScan, you can seamlessly track direct mail effectiveness, analyze campaigns, and evaluate your mail strategies, enhancing your marketing endeavors efficiently and effectively. Thus, businesses can maximize their return on investment through informed targeting and strategic planning.
Integrations Supported
Axis LMS
Easyflow
GreenRope
Wufoo
Zapier
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Postalytics
Date Founded
2008
Company Location
United States
Company Website
www.postalytics.com
Company Facts
Organization Name
DynamiCard
Date Founded
2006
Company Location
United States
Company Website
dynamicard.com/tracking-and-analytics/
Categories and Features
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Direct Mail Automation
A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts
Categories and Features
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign