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Ratings and Reviews 2 Ratings
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What is Power Personas?
Our AI-driven platform for behavioral segmentation and personalization showcases the ability to align your content, messaging, and branding with customer expectations, resulting in a more pronounced impact. Whether your focus is on a single customer segment or diverse groups, our research-backed, human-centered insights can benefit almost everyone in your organization. Founded by experienced tech experts, Power Personas seeks to alleviate the complexities of B2B software solutions, ensuring they tackle everyday challenges without the burden of steep learning curves or excessive information overload. If you are affiliated with an agency, design firm, development studio, or sales and marketing consultancy that crafts personas or Ideal Customer Profiles (ICPs) for your projects, we are confident that our tool can help you conserve time and resources while delivering a more thorough and actionable perspective than what you currently have. Power Personas was purposefully created to meet these needs, facilitating the efficient production of data-driven personas that are both quick to generate and cost-effective, thereby boosting the efficiency and impact of your projects. By utilizing our platform, you can uncover richer insights into your audience, equipping your team to make well-informed decisions that truly resonate with your desired market. Ultimately, this will enable your organization to forge stronger connections and drive more successful outcomes.
What is Optimizely One?
Optimizely stands as the world’s foremost authority in Progressive Delivery and Experimentation, enabling top-tier companies to effectively test and roll out new features and experiences for their clientele. By prioritizing data-driven insights, ongoing experimentation, and relentless innovation, it shapes digital experiences that revolutionize organizations. The Optimizely One platform is your gateway to unlocking your digital capabilities, emphasizing the importance of crafting human-centered digital interactions. Discover how to eliminate uncertainty and ensure every engagement is meaningful and actionable. In today’s digital commerce landscape, the focus extends far beyond mere products, catalogs, and transactions; it involves weaving narratives, stirring emotions, and fostering trust. Remember, business is not something you are entitled to; rather, it is earned through every single interaction you have. Ultimately, establishing genuine connections with customers is vital for long-term success.
Integrations Supported
Amplitude
BOSCO
BlueConic
Constant Contact Lead Gen & CRM
CorralData
Decibel
Drift
Invoca
LanguageWire
Livestorm
Integrations Supported
Amplitude
BOSCO
BlueConic
Constant Contact Lead Gen & CRM
CorralData
Decibel
Drift
Invoca
LanguageWire
Livestorm
API Availability
Has API
API Availability
Has API
Pricing Information
$12 per month
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Power Personas
Date Founded
2021
Company Location
United States
Company Website
www.powerpersonas.com
Company Facts
Organization Name
Optimizely
Date Founded
2010
Company Location
United States
Company Website
www.optimizely.com
Categories and Features
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
Categories and Features
AB Testing
Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor
App Design
Change Management
Collaboration
Design Templates
Drag & Drop
Feature Library
Prototyping
Testing Management
Visual Interface
Content Management
Audio Content
Customizable Templates
Document Indexing
E-forms
Full Text Search
Image Editor
SEO Management
Text Editor
Version Control
Video Content
Website Management
Content Marketing
Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Digital Asset Management
Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management
Digital Experience Platforms (DXP)
Alerts / Notifications
Auto-Tagging
Blogs
Calendar
Content Modeling
Digital Asset Management
File Sharing
Form Builder
Forums / Message Boards
Headless CMS
Knowledge Base
Performance Monitoring
Personalization / Segmentation
Reporting / Analytics
Surveys / Polls
Templates
User Management / Permissions
Version Control
Wiki
Workflow Management
eCommerce
CRM
Catalog Management
Channel Management
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates
eCommerce Personalization
A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights
Feature Management
A/B Testing
Entitlement Management
Feature Alerts
Feature Flag / Toggle
Feature Rollout Management
KPI Monitoring
Kill Switch
Multivariate Testing
Product Experimentation
Whitelist Creation
Landing Page
A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates
Performance Testing
API Testing
Benchmarking
Cross Browser Testing
Debugging
Historical Reporting
Load Testing
Mobile Testing
Parallel Testing
Regression Testing
UI Testing
Web Testing
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
PIM
Content Syndication
Data Modeling
Data Quality Control
Digital Asset Management
Documentation Management
Master Record Management
Version Control
Usability Testing
A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription