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What is Predictive Marketing Analytics?

Improve the effectiveness of your marketing budget by harnessing the power of predictive analytics. By focusing on relevant, real-time economic indicators and consumer behavior, you can significantly propel your business's growth. Our advanced economic modeling engine enables organizations to analyze how various external factors, such as shifts in the economy and changes in consumer behavior, affect sales results without being influenced by advertising costs or pricing changes. This method gives your team a solid framework for assessing marketing success. It allows you to determine if any increases in sales were truly the result of marketing efforts or merely a reflection of broader economic trends or consumer sentiment. By integrating state-of-the-art machine learning and predictive techniques, we uncover the relationships between marketing spending, external factors, and the resulting performance, which aids in pinpointing the campaigns that truly resonate. As you strategize for the current year or beyond, utilizing our Campaign Simulator can provide valuable insights into the expected outcomes of your advertising strategies, ensuring that you make well-informed decisions that can guide your approach towards achieving the best possible results. This proactive method positions your organization to respond dynamically to market changes and continuously refine its marketing initiatives.

What is Deepsona?

Deepsona is a cloud-based AI market research platform that delivers predictive consumer insights through synthetic audience simulations. Designed for enterprise product teams, marketing departments, and strategy consultants, Deepsona accelerates go-to-market decisions by evaluating commercial viability before launch. The platform uses behavioural science-driven synthetic audiences to test product concepts, pricing models, messaging strategies, and brand positioning. Unlike traditional market research that relies on surveys and focus groups, Deepsona provides real-time predictive analytics on consumer behaviour, sentiment, and conversion likelihood. Key business benefits include faster time-to-market validation, reduced research costs, and higher confidence in early-stage product decisions. The platform integrates concept testing, competitive positioning analysis, and audience sentiment evaluation into a single workflow—eliminating the need for multiple research vendors and fragmented data sources. Deepsopa serves industries including SaaS, consumer technology, financial services, and professional services. Validation studies demonstrate that multi-trait synthetic audiences produce comparable predictive accuracy to traditional methods at a fraction of the time and cost.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$79/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Prevedere Software

Company Location

United States

Company Website

prevedere.com/functions/marketing/

Company Facts

Organization Name

Deepsona

Date Founded

2025

Company Location

United Kingdom

Company Website

www.deepsona.ai

Categories and Features

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Categories and Features

Artificial Intelligence

Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)

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