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What is Premise?
Our AI-driven decision-making engine effectively optimizes the processes involved in testing, adjusting, and launching new tasks and surveys, which significantly reduces the time needed to gather data and extract actionable insights. By offering the necessary context, we reveal the true motivations behind consumer purchases, fostering a more profound understanding of key moments throughout their buying journey. Our comprehensive database of points of interest (POIs) is regularly refreshed, incorporating information such as business hours, average wait times, and geofencing parameters that are frequently inaccessible from other sources. Since the beginning of the pandemic, Premise has collected more than 150 million data points, which have been instrumental in providing critical information about mask usage, compliance with quarantine protocols, and other essential insights that assist both public and private organizations in their strategies regarding the pandemic. Furthermore, Premise’s sophisticated market intelligence platform merges machine learning with human expertise, enabling the gathering and examination of real-time data from a dependable and meticulously curated global network, thus enhancing decision-making across multiple sectors. This groundbreaking methodology not only boosts responsiveness but also equips organizations with the agility to swiftly adjust to evolving market conditions, ensuring they remain competitive and effective in their operational strategies. Additionally, the insights gained from our processes empower companies to anticipate trends and consumer behaviors, further solidifying their position within the marketplace.
What is NielsenIQ SmartStore?
NielsenIQ SmartStore offers essential insights into consumer behaviors that help improve in-store product placement, strengthen partnerships with retailers, and stay ahead of shifting shopper trends. It enables the simulation of any in-store shopping experience in a digital environment. Through a remote testing framework, you can discover the motivations behind buying choices, providing you with crucial information to fine-tune aisles, departments, shelves, and overall store configurations to enhance performance. This innovative virtual shopping platform significantly advances research within the CPG and FMCG industries. SmartStore allows for the development of incredibly lifelike and interactive three-dimensional, 360-degree store environments. Furthermore, it provides immersive testing opportunities that set you apart from the competition while ensuring that shelf operations remain uninterrupted, all supported by robust data to inform your strategic approaches. This all-encompassing methodology not only empowers brands but also revolutionizes the way retailers interact with their customers, fostering deeper connections and loyalty. Ultimately, SmartStore serves as a game-changing tool for both industry players and consumers alike, reshaping the retail landscape for the future.
Integrations Supported
Testable
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Premise
Date Founded
2012
Company Location
United States
Company Website
www.premise.com
Company Facts
Organization Name
NielsenIQ
Company Location
United States
Company Website
nielseniq.com/global/en/solutions/smart-store/