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What is Pricing Lifecycle?

An advanced solution has emerged for the efficient application of strategies concerning Pricing, Promotions, and Markdown optimization. Emphasizing a strategic mindset over mere parameter fixation is crucial. This innovative Stock Optimization method transforms the processes of replenishment and allocation by combining regular forecasting with promotional forecasting. Many retailers often adhere to basic pricing strategies that rely heavily on fixed gross margins. However, the effectiveness of initial pricing can only be judged once actual trading begins and sales data is collected. The Pricing Lifecycle framework plays a pivotal role in protecting brand integrity and margin while ensuring that price perceptions remain favorable. By incorporating data analysis, pricing strategies, and optimization tactics, businesses can identify the best price across all channels on a daily basis. Additionally, this methodology allows for simulations that evaluate the potential effects on sales, margins, and price perception of various choices prior to their execution. This groundbreaking approach has the potential to boost revenue and gross margins by 2% to 6%, establishing a new benchmark in the retail sector. Furthermore, this holistic solution grants retailers the flexibility to respond more effectively to market fluctuations, thereby ensuring their sustained competitiveness in a rapidly changing environment. This adaptability not only enhances operational efficiency but also fosters customer loyalty in an increasingly discerning market.

What is Compass?

Compass is a cutting-edge trade promotion optimization (TPO) tool driven by artificial intelligence, designed to help businesses assess, analyze, and improve their trade promotions for better returns on investment. By transforming your data into valuable Business Intelligence, our engaging dashboards allow users to monitor and compare essential metrics, KPIs, and trends from a comprehensive viewpoint. Develop smart reports and interactive dashboards to identify the most profitable regions and brands within your portfolio effectively. Obtain vital information through visual formats like charts, graphs, and reports to clarify complex data and convert it into a powerful analytics instrument. With our advanced dashboard reporting features, organizations can utilize rich visualizations that integrate large data sets into a cohesive resource, promoting data-informed business decisions. Moreover, the system provides recommendations for optimal promotions based on specific constraints and goals, while also supporting the creation of robust price-pack structures and varied pricing strategies. It further assists in pinpointing new lucrative market and product segments, ultimately driving business growth and enhancing competitive advantage. This multifaceted approach allows businesses to not only respond to current market demands but also to anticipate future trends effectively.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Profimetrics

Date Founded

2006

Company Location

Portugal

Company Website

www.profimetrics.com

Company Facts

Organization Name

Acuvate Software

Date Founded

2006

Company Location

India

Company Website

acuvate.com/compass/

Categories and Features

Pricing Optimization

Channel Analysis
Competing Product Analysis
Forecasting
Market Analysis
Multi-Store Management
Price List Management
Price Optimization Automation
Pricing Analytics
Profitability Analysis
Scenario Planning

Categories and Features

Pricing Optimization

Channel Analysis
Competing Product Analysis
Forecasting
Market Analysis
Multi-Store Management
Price List Management
Price Optimization Automation
Pricing Analytics
Profitability Analysis
Scenario Planning

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