PromoteIQ vs. Orange Apron Media

Targeted promotional products can reach shoppers who are actively looking for items in your specific categories, thereby increasing sales in real time. These promotions seamlessly blend into native placements alongside organic content, enhancing the overall shopping experience. Additionally, you can monitor real-time performance metrics for your products across leading e-commerce platforms, which offers valuable insights into consumer behavior and the effectiveness of your marketing strategies. A growing number of top retailers are opting to manage their vendor marketing efforts internally, allowing them to exert greater control over their native advertising strategies on e-commerce sites. PromoteIQ provides a comprehensive suite of technology that enables retailers to manage all aspects of this crucial business function. With this innovative solution, you can efficiently execute and oversee your vendor marketing initiatives on a large scale, leveraging advanced enterprise tools that help manage numerous brands while promoting millions of SKUs directly on your website. This approach not only drives sales growth but also enhances vendor relationships by creating a more collaborative marketing landscape. By fostering these partnerships, retailers can further refine their strategies to better meet the needs of their customers.

Collaborating with The Home Depot provides access to a vast network of 198 million distinct customers, accessible both online and through our 2,322 retail stores. Our website attracts an impressive 3.6 billion visits each year, creating a valuable platform to promote your brand. Advertisers can effectively engage with our customer base through Orange Apron Media. With our self-service options, you can utilize The Home Depot's advertising resources anytime, day or night. Moreover, you can take advantage of real-time, brand-specific analytics to rapidly refine your campaign strategies. Our committed support team is always on hand to assist with any questions you may have. In FY21, The Home Depot recorded 1.76 billion customer transactions, which significantly contributed to an extraordinary $6 billion sales increase. Typically, our advertising partners see returns that are more than double their ad investments. You can advertise through multiple channels owned by The Home Depot, including in-grid placements, sponsored product carousel ads, prominent banners at the top of pages, and customized email campaigns. This partnership offers the chance to reach specific target audiences while providing numerous opportunities for customizing your advertising strategies. Furthermore, utilizing our well-established reputation can greatly enhance your brand's visibility while driving its success even further. This synergy between your brand and The Home Depot can lead to innovative marketing solutions that foster growth and engagement.