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What is Proofling?

Proofling is an AI testimonial collection agent designed to help founders, startups, and businesses gather customer proof automatically in the background. The platform allows users to paste customer lists or connect Stripe so testimonial requests can be triggered from real customer relationships. Proofling sends personalized private requests, follows up once a few days later, and captures consent without requiring users to manually chase responses. Because replies remain private until approved, businesses can review honest feedback before deciding what appears publicly. Approved testimonials can be added to a hosted Wall of Proof, embedded on a website, shared through signed pages, or exported for use in other marketing materials. The platform emphasizes authentic social proof by using real customer context, verified-buyer badges, honest tags, and consent records instead of fake ratings or inflated review widgets. Proofling also helps protect sender reputation by pausing risky sends when bounce or complaint signals appear. Businesses own their testimonials, customer data, and consent records, making it easier to reuse quotes across landing pages, pricing pages, sales materials, and AI-readable exports. Its proof.json and proof.md exports help AI assistants, search crawlers, and discovery tools understand customer proof in a structured format. Proofling is built for teams that already have happy customers but do not have time to ask, follow up, organize permissions, and publish testimonials manually. By automating the unglamorous parts of testimonial collection, Proofling helps companies build trustworthy social proof with minimal effort.

What is ApplauseWall?

ApplauseWall is an online tool specifically created to collect and display testimonials for small businesses, coaches, and freelancers. Users can submit their feedback through a shareable link, assign a star rating, and give their consent, with all submissions remaining private until the account holder approves them. After receiving approval, testimonials can be presented on a website in several formats, including walls, carousels, or badges, with options for light and dark themes available. By integrating a single script tag, users can seamlessly incorporate these features into their websites, whether they are built on WordPress, Squarespace, Webflow, Shopify, or even basic HTML. Notably, ApplauseWall specializes in text testimonials and does not accommodate video submissions. The free version allows for one space to showcase up to 10 approved testimonials, while the Pro plan, available for $12 per month or $90 per year, removes ApplauseWall branding and permits unlimited spaces and testimonials. This platform effectively aids small business owners, coaches, and freelancers in obtaining important customer feedback and displaying chosen testimonials on their websites, which significantly boosts their credibility and online visibility. ApplauseWall not only facilitates the collection and exhibition of reviews but also simplifies the process of establishing trust with prospective clients, making it an invaluable resource for those aiming to enhance their professional reputation.

Media

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Media

No images available

Integrations Supported

Integrations Supported

Shopify
Squarespace
Webflow
WordPress

API Availability

API Availability

Pricing Information

$19/month

Pricing Information

$12/month
Free plan: one space and up to 10 testimonials. Pro: $12 per month or $90 per year, with unlimited usage and no ApplauseWall branding.
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Not specified

Training Options

Documentation Hub

Training Options

Not specified

Company Facts

Organization Name

Donkeh Labs

Date Founded

2026

Company Location

Australia

Company Website

proofling.com

Company Facts

Organization Name

ApplauseWall

Company Location

United States

Company Website

applausewall.com

Categories and Features

AI Review Management

Not specified

Review Management

Not specified

Categories and Features

Review Management

Not specified

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