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What is PubMatic?

By placing the needs of publishers at the forefront, we enable our clients to fully realize the potential of their digital assets while providing marketers with straightforward access to high-quality inventory. Our dedication to tackling the most pressing challenges in the sector has established us as frontrunners in sell-side innovation throughout the years. We offer vital audience insights and sophisticated machine-learning algorithms that enhance monetization across a variety of devices, channels, and ad formats. PubMatic has created a global framework aimed at fostering meaningful connections among consumers, content, and brands on a large scale. It is essential to equip you with the necessary tools for making informed and strategic decisions. Our product vision strives to furnish clients with a holistic advertising technology stack. Additionally, we have crafted a flexible system where each component can be customized and expanded to address specific requirements. This adaptability not only ensures that our clients can keep pace with the rapidly changing environment but also empowers them to seize new opportunities for growth and success. The future of advertising is not just about technology; it's about creating lasting partnerships that drive mutual success.

What is Jampp?

Our strategy employs cutting-edge machine learning and predictive algorithms to enhance programmatic advertising for your organization. You set your goals, and our algorithms take care of all the necessary adjustments—deciding where to buy, how much to spend, which advertisements to show, and when to implement these strategies—to ensure a favorable return on investment. The platform continually analyzes contextual and behavioral indicators to accurately forecast lifetime value and in-app conversions. We design and rotate a variety of creatives across different placements while automatically modifying bids to help you exceed your objectives. With our detailed dashboard, API access, and granular log-level data, you receive complete visibility into your performance and advertising costs. While navigating the complexities of programmatic marketing can be daunting, our technology simplifies the process, allowing you to focus on improving your product. By facilitating new installs and encouraging in-app activations, you can grow your business and attract dedicated users over time. Furthermore, our system enables you to connect with potential customers through location-targeted campaigns and dynamic advertisements that highlight your product offerings, thus refining your marketing strategies and boosting overall efficiency. Ultimately, this holistic approach empowers your team to drive significant growth and adapt to the ever-evolving market landscape.

Media

Media

Integrations Supported

Amagi
Amazon Transparent Ad Marketplace (TAM)
Amazon Unified Ad Marketplace (UAM)
Bucksense
Campaign Manager+
Confiant
Connatix
Eyeota
KNOREX XPO
Labrador CMS
Mile
Operative.One
Pontiac Intelligence
Prebid
Proximic by Comscore
PubGalaxy
ReklamStore

Integrations Supported

Kochava
MINT

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Online Training

Company Facts

Organization Name

PubMatic

Date Founded

2006

Company Location

United States

Company Website

pubmatic.com

Company Facts

Organization Name

Jampp

Date Founded

2013

Company Location

United States

Company Website

www.jampp.com

Categories and Features

App Monetization

Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Sponsorships
Subscriptions
Video Ads

CTV & OTT Advertising

Not specified

Display Advertising

Not specified

Categories and Features

Advertising

Not specified

Campaign Management

Not specified

Display Advertising

Not specified

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