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What is Pulsar Platform?

Pulsar is a social listening and audience intelligence platform that helps organisations understand how people discuss, interpret, and respond to the world around them. By analysing conversations at scale, Pulsar uses AI agents and narrative intelligence to identify the stories, frames, and beliefs shaping audience behaviour. Use Pulsar TRAC - The most advanced audience intelligence platform on the market, combining social listening and media monitoring with audience segmentation. Discover Narratives AI, the search engine for public opinion: detect and understand Narratives in the Public and in the Media. Understand what drives public opinion, detect, summarize and rank narratives emerging across billions of news and social media pieces of content, in real-time and historically. Narratives AI generates a live index of narratives that can then be searched with a simple keyword query, making discovery and analysis as easy as a web search. Pulsar supports self-serve research with training and customer success support, alongside optional research and consultancy services. By combining social listening with audience segmentation in a single system, Pulsar reveals how different audience communities engage with the same topics in distinct ways—enabling clearer insight, stronger strategy, and more relevant communication.

What is Mobilewalla?

Efficiently connect with your most valuable customers and potential clients using Mobilewalla's customized audience segments. We harness thousands of consumer data points to create audiences tailored for specific campaigns, ensuring that your message reaches the right consumer at the perfect time. Our audience segments are applicable across a range of digital and social media platforms, such as Facebook, Twitter, and Instagram. Mobilewalla’s vast data resources enable us to develop intricate profiles for each device ID, employing predictive modeling to analyze behavioral trends and classify devices into various segments. Insights gleaned from app usage provide essential narratives regarding consumer behavior, while demographic data offers additional context for our strategies. To ensure accuracy, Mobilewalla corroborates its age and gender segments with information from Nielsen DAR and the US Census. Furthermore, by utilizing GPS location data from billions of daily signals, we guarantee both scalability and precision in our targeting methods. This all-encompassing strategy empowers businesses to engage more effectively with their audiences, ultimately leading to improved outcomes and enhanced customer satisfaction. By leveraging these insights, brands can better tailor their marketing efforts to resonate with their target demographic.

Media

Media

Integrations Supported

Audiense
StatSocial Silhouette

Integrations Supported

Facebook
Instagram
X (Twitter)

API Availability

Has API

API Availability

Pricing Information

Custom

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Pulsar

Date Founded

2013

Company Location

United States

Company Website

www.pulsarplatform.com

Company Facts

Organization Name

Mobilewalla

Date Founded

2011

Company Location

United States

Company Website

www.mobilewalla.com/products/audience-segments

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Owned Media

Not specified

Social Listening

Not specified

Categories and Features

Audience Intelligence

Not specified

Data Enrichment

Not specified

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