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What is Pulsar Platform?

Pulsar is a social listening and audience intelligence platform that helps organisations understand how people discuss, interpret, and respond to the world around them. By analysing conversations at scale, Pulsar uses AI agents and narrative intelligence to identify the stories, frames, and beliefs shaping audience behaviour. Use Pulsar TRAC - The most advanced audience intelligence platform on the market, combining social listening and media monitoring with audience segmentation. Discover Narratives AI, the search engine for public opinion: detect and understand Narratives in the Public and in the Media. Understand what drives public opinion, detect, summarize and rank narratives emerging across billions of news and social media pieces of content, in real-time and historically. Narratives AI generates a live index of narratives that can then be searched with a simple keyword query, making discovery and analysis as easy as a web search. Pulsar supports self-serve research with training and customer success support, alongside optional research and consultancy services. By combining social listening with audience segmentation in a single system, Pulsar reveals how different audience communities engage with the same topics in distinct ways—enabling clearer insight, stronger strategy, and more relevant communication.

What is People Pattern?

Traditional market research can be quite laborious, often lacks consistency when applied on a larger scale, and is prone to biases. People Pattern utilizes cutting-edge data science techniques to extract valuable marketing insights from the wealth of unbiased opinions and data generated by social media users, a concept we refer to as audience intelligence. While many social marketing platforms focus primarily on discussions surrounding brands, the real value lies in grasping the personas of those engaging in these conversations. By applying rigorous data science methodologies, People Pattern enables marketers to truly understand the PEOPLE behind brand dialogues, allowing them to move beyond basic metrics and embrace more advanced strategies for analyzing, targeting, and connecting with impactful audience segments. This transformation not only boosts marketing efficiency but also cultivates more meaningful relationships between brands and their consumers. Ultimately, understanding the audience at a deeper level can lead to more tailored marketing efforts that resonate more effectively with target demographics.

Media

Media

Integrations Supported

Audiense
StatSocial Silhouette

Integrations Supported

Audiense
StatSocial Silhouette

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Pulsar

Date Founded

2013

Company Location

United States

Company Website

www.pulsarplatform.com

Company Facts

Organization Name

People Pattern

Date Founded

2013

Company Location

United States

Company Website

peoplepattern.com

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

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