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What is Qualifyed.ai?
Qualifyed.ai harnesses the power of Machine Learning to create predictive lookalike audiences and lead scoring systems utilizing first-party data. By scrutinizing customer data through over 3,000 demographic and personal traits, the platform designs tailored lookalike audiences suitable for Facebook Ads and various media purchasing channels. The methodology involves training a model that identifies the traits of the perfect buyer, which allows for the scoring of 96% of adults in the United States based on how closely they match this profile. Once the scoring is complete, a custom audience is compiled from hashed emails of the top-rated individuals, which is then provided to media buying platforms such as Facebook for precise advertising. This cutting-edge technique not only improves targeting accuracy but also enhances the overall advertising efficiency for clients. Additionally, by employing advanced data analytics, Qualifyed.ai ensures that its clients reach the most relevant audiences, thereby increasing engagement and conversion rates significantly.
What is Activation Studio?
Activation Studio provides a user-friendly, no-code interface that utilizes a drag-and-drop functionality to enhance workflow productivity and campaign performance within the Salesforce Marketing Cloud environment. This innovative tool seamlessly incorporates Customer Data Platform (CDP) features, enabling effective audience segmentation, tracking of website user intent, and lead scoring. Users benefit from straightforward access to essential data via data designer and integration with data extensions, ensuring an intuitive experience throughout. By leveraging this efficient workflow, marketing teams can dramatically cut down on the time it takes to initiate marketing journeys, often completing tasks in half the usual duration. Additionally, improve your Salesforce Marketing Cloud capabilities with scoring rules, web tracking, and other features—all without any coding requirements. With the no-code add-on, you can truly harness the power of Salesforce Marketing Cloud through a simplified process for audience building and lead scoring. Your data remains securely housed within the Marketing Cloud, and the setup process is quick, taking only 20 minutes, which facilitates prompt deployment and immediate benefits. This groundbreaking solution not only streamlines data management but also empowers users to refine and elevate their marketing strategies to achieve greater effectiveness. With its robust functionality, users can maximize their engagement and drive better results in their marketing efforts.
Media
No images available
Integrations Supported
Salesforce Marketing Cloud
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Qualifyed Marketing
Date Founded
2021
Company Location
United States
Company Website
qualifyed.ai
Company Facts
Organization Name
Activation Studio
Date Founded
2021
Company Location
United States
Company Website
activation-studio.com
Categories and Features
Artificial Intelligence
Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)
Lead Management
Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking
Categories and Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling