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What is Qualtrics Strategy & Research?

An all-encompassing software solution designed for both quantitative and qualitative research, this platform focuses on producing products that resonate with consumers, boosting market presence, and building robust brands that drive growth. It integrates sophisticated quantitative and qualitative research methods with powerful analytics, featuring a user-friendly interface that empowers decision-makers to advance their organizations effectively. By employing a cohesive research platform, companies can identify emerging market trends, track changes in consumer behavior, and recognize unmet needs to refine their strategic objectives. The system accelerates and enhances research processes by combining quantitative and qualitative analyses, ensuring a comprehensive grasp of the data landscape. Moreover, it enhances the research experience with captivating video feedback, fostering a stronger connection to insights. Users have the flexibility to either build their own research panels or access third-party samples on demand, all while effortlessly managing and incentivizing panel participants within the same platform. This innovative approach not only streamlines every research endeavor but also plays a crucial role in crafting a more agile and effective growth strategy for organizations. Ultimately, the platform stands as a vital tool in navigating the complexities of market dynamics and consumer insights.

What is QualBoard?

QualBoard serves as an all-encompassing digital platform tailored for qualitative research, integrating both asynchronous and synchronous methods such as discussion boards, media-rich diaries, quick polls, crowd surveys, and live video events, which enables researchers to design, manage, and analyze complex or hybrid studies within a unified framework. This platform is enhanced by sophisticated generative-AI capabilities, including single and multi-video summaries, concept extraction, intelligent replies, image tagging, and seamless translation across more than 30 languages, while also offering connections for survey-intercept (QualLink) and external survey links, thereby improving the adaptability of global research efforts. Furthermore, it includes features for live tagging, the ability to highlight important moments from video or text responses, a private back-room for moderators and observers, mobile accessibility, and a comprehensive dashboard that effectively organizes projects and data. By combining these diverse functionalities, QualBoard not only simplifies the research workflow but also enables researchers to obtain deeper insights with increased efficiency. Ultimately, this innovative platform revolutionizes the qualitative research landscape, making it more accessible and effective for researchers worldwide.

Media

Media

Integrations Supported

Ikigai
Qualtrics XM Platform
Rayven
Xoxoday

Integrations Supported

Ikigai
Qualtrics XM Platform
Rayven
Xoxoday

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Qualtrics

Date Founded

2002

Company Location

United States

Company Website

www.qualtrics.com

Company Facts

Organization Name

Sago

Date Founded

1966

Company Location

United States

Company Website

sago.com/en/solutions/platforms/qualboard/

Categories and Features

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Categories and Features

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

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