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What is Radiate B2B?

Unlock your market potential and enhance your sales pipeline while securing larger deals at a faster rate. Our innovative account-based marketing and sales platform boosts your revenue by accurately identifying ideal prospects and raising awareness within your target audience. Instead of waiting for potential clients to approach you, attract the right individuals to your website actively. This account-based solution equips your sales and marketing teams to close significant transactions more efficiently. By combining advertising with our exclusive company identification data, we customize advertisements specifically for businesses, allowing you to identify the sales targets your teams should pursue, increase brand visibility in your desired market, and provide your sales force with valuable insights that improve the quality of their interactions. The collaboration between marketing and sales creates a robust account-based strategy that covers everything from initial outreach to a target company, nurturing leads through the sales funnel, and fostering deeper relationships with existing clients. Each phase is carefully crafted to ensure maximum effectiveness. This holistic approach not only positions your business for immediate success but also lays the groundwork for enduring growth and achievement in the long run. Through such strategic integration, every element of your marketing and sales efforts is aligned to drive results.

What is Keyplay?

Effective sales and marketing efforts hinge on the ability to accurately target the right accounts. Keyplay transforms the identification of your ideal customer profiles (ICPs), enabling you to strategically prioritize your market and effortlessly track account signals. As a cutting-edge account-based marketing (ABM) solution, Keyplay is designed specifically for B2B companies that aim to identify and engage with valuable target accounts. Leveraging intent data, firmographics, and advanced AI-driven analytics, Keyplay empowers organizations to discover and rank their ICPs, thereby enhancing the efficacy of both their marketing and sales approaches. The platform streamlines the process of generating account lists and executing customized outreach methods, ultimately helping businesses increase lead generation, reduce sales cycles, and drive revenue growth with impressive precision. Additionally, this strategy cultivates a richer insight into customer behavior, enabling organizations to refine and adjust their tactics for even greater achievements in the market. By adopting Keyplay, companies not only improve their targeting efforts but also position themselves for sustained competitive advantage.

Media

Media

Integrations Supported

HubSpot CRM
HubSpot Sales Hub
HubSpot Customer Platform
HubSpot Marketing Hub
LinkedIn
LinkedIn Ads
Pipedrive
Salesforce

Integrations Supported

HubSpot CRM
HubSpot Sales Hub
HubSpot Customer Platform
HubSpot Marketing Hub
LinkedIn
LinkedIn Ads
Pipedrive
Salesforce

API Availability

Has API

API Availability

Has API

Pricing Information

from £50 per month
Free Trial Offered?
Free Version

Pricing Information

$12,000/year
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Radiate B2B

Date Founded

2017

Company Location

United Kingdom

Company Website

radiateb2b.com

Company Facts

Organization Name

Keyplay

Company Location

United States

Company Website

keyplay.io

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

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