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What is RedPoint Customer Data Platform?

In the current marketing environment, professionals must extract and apply every relevant insight when interacting with, selling to, or assisting their customers. Redpoint stands out by empowering businesses to handle vast amounts of customer information and transform that data into actionable strategies that drive revenue growth. It is specifically designed to meet the unique requirements of enterprise marketers, enabling effortless data sharing among various systems and applications through a wide selection of pre-built connectors, which also encompass non-MarkTech solutions. The platform proficiently detects and resolves data quality issues across multiple systems while automatically delegating exception handling to designated internal data stewards. Users can tailor match and merge processes with full visibility, preserving a detailed version history and emphasizing data source prioritization. This exceptional level of orchestration allows marketers to concentrate on high-level strategic efforts, all while having confidence in the strength and reliability of their data management systems. Ultimately, the comprehensive capabilities of Redpoint ensure that marketers are well-equipped to adapt to the ever-evolving demands of their industry.

What is Engagio?

Simply applying a few account-based marketing strategies is insufficient; a robust foundation for growth is essential. Engagio serves as a B2B platform designed to assist businesses in executing effective account-based marketing strategies tailored for both sales and marketing teams. It offers comprehensive data, actionable sales insights, and full-journey analytics that are crucial for long-term success. By integrating data from your entire tech stack, you can establish a solid ABM groundwork. Our customer data platform (CDP) for B2B enables the amalgamation of information from various technological sources, providing a holistic perspective on accounts and individuals. User-friendly insights regarding target accounts and contacts empower your revenue team to identify the most promising areas for engagement, optimizing pipeline development and improving customer retention. Ultimately, laying this groundwork allows organizations to better navigate the complexities of their marketing strategies.

Media

Media

Integrations Supported

Acxiom Real Identity
Desktop.com
Gmail
LinkedIn Sales Navigator
Salesforce
Salesloft
SurveyMonkey Enterprise
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rgOne

Integrations Supported

Acxiom Real Identity
Desktop.com
Gmail
LinkedIn Sales Navigator
Salesforce
Salesloft
SurveyMonkey Enterprise
display block
rgOne

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

RedPoint Global

Date Founded

2006

Company Website

www.redpoint.net

Company Facts

Organization Name

Engagio

Date Founded

2015

Company Location

United States

Company Website

www.engagio.com

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Categories and Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

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