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What is Reef?

Reef offers a comprehensive customer revenue platform aimed at helping businesses consistently boost revenue from their existing clients while optimizing net retention metrics. The market has undergone significant changes, with diminishing new sales and increasing difficulties in upselling, which complicates the management of net retention rates (NRR). As a result, many companies find themselves ill-equipped to navigate this shifting landscape, resulting in considerable revenue losses. Startups, in particular, often procrastinate on building a robust NRR foundation, which hampers their growth and widens the revenue gap. It is essential for these organizations to focus their investments on initiatives that promote swift and sustainable growth. By creating board-ready analytics that integrate both present and past data on net retention—including renewals, upsells, and cross-sells—businesses can derive crucial insights. Additionally, visualizing market territories will facilitate the rapid identification of growth opportunities and churn risks, taking into account various elements such as engagement levels, product usage, consumption rates, health scores, and Net Promoter Scores (NPS). Moreover, translating these insights into practical strategies through focused targeting and effective workflows will guarantee that companies maintain consistent follow-through, ultimately resulting in improved execution and enhanced outcomes. This proactive approach can help businesses not only to survive but thrive in a competitive environment.

What is CFN Insight?

Clarivate Customer Experience (CX) Services, formerly known as CustomersFirst Now, is grounded in the belief that centering customers within a business framework is vital for achieving both operational excellence and financial prosperity. We support companies in making customer prioritization a pressing focus, highlighting that every interaction serves as an opportunity to either delight or disappoint a customer, making it essential to grasp what truly engages them. Organizations in both B2B and B2C markets that adopt our program often see notable increases in revenue, higher retention rates, and improved profit margins. By utilizing our proven, data-driven approach, we enable you to identify the root causes of customer attrition and pinpoint specific pain points, which empowers you to develop actionable strategies that yield significant enhancements in customer experience and financial outcomes. CFN Insight distinguishes itself as the leading provider of customer journey mapping software, delivering exceptional visualizations, comprehensive reporting tools, action scorecards, dashboards, and insights to deepen your understanding of customer interactions and stimulate business expansion. Emphasizing these elements allows organizations to cultivate a culture that is not only customer-centric but also consistently surpasses customer expectations. Ultimately, fostering such an environment can lead to long-term loyalty and advocacy from customers, which are invaluable assets for any business.

Media

Media

Integrations Supported

PuppyGraph

Integrations Supported

PuppyGraph

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Reef.ai

Company Location

United States

Company Website

www.reef.ai/

Company Facts

Organization Name

Clarivate

Date Founded

2016

Company Location

United Kingdom

Company Website

clarivate.com/customer-experience-services/

Categories and Features

Customer Success

Account Alerts
Account Management
Communication Management
Customer Engagement
Customer Lifecycle Management
Health Score
Onboarding
Revenue Management
Usage Tracking / Analytics
Win / Loss Analysis

Revenue Operations

AI Insights
Account Health Dashboard
Automatic CRM Updates
Contact / Activity Tracking
RevOps Automation
Revenue Dashboard
Revenue Intelligence / Reporting
Sales Analytics
Sales Forecasting
Third-Party Data Aggregation

Categories and Features

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Customer Satisfaction

360 Degree Feedback
Analytics
Call Reporting
Complaint Monitoring
Feedback Collection
Survey Management

Customer Success

Account Alerts
Account Management
Communication Management
Customer Engagement
Customer Lifecycle Management
Health Score
Onboarding
Revenue Management
Usage Tracking / Analytics
Win / Loss Analysis

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