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What is Revya?

Revya specializes in the recovery of deductions and the management of trade promotions for consumer packaged goods (CPG) brands that distribute through multiple channels. The company adeptly acquires the weekly UNFI backup, alongside intricate K-Solve data from KeHE, and organizes each entry meticulously by chargeback category while also linking promotional entries to their corresponding authorizations. It ensures the accuracy of shortage claims by cross-verifying them with the bill of lading and proof of delivery, and it systematically files any discrepancies within the dispute periods set by each distributor. In planning, Revya assesses promotions using incremental case sales derived from historical scan data, adjusting for potential cannibalization, and calculates the delivered cost, yielding a detailed report on the true cost of service per channel, which includes the effects of spoils, fines, and chargebacks from transactions. Unlike many Trade Promotion Management (TPM) tools that merely project future expenditures, Revya distinguishes itself by analyzing retailer behaviors after promotions, leading to more precise evaluations. Having overseen over $120 million in managed deductions, Revya has efficiently processed in excess of 16,000 deductions across 14 different distributors and retailers, including key industry players like UNFI, KeHE, US Foods, Sysco, Lowe's, and Menards, which underscores its substantial influence in the field. This all-encompassing strategy not only optimizes financial recoveries but also bolsters strategic planning for upcoming promotions, positioning Revya as an indispensable resource for CPG brands aiming to enhance their operational efficiency and market performance. Furthermore, Revya's innovative approach equips brands with insights that drive better decision-making and ultimately contribute to their long-term success in a competitive landscape.

What is PromoQuery?

PromoQuery is an advanced trade promotion management solution crafted specifically for businesses operating within the consumer packaged goods (CPG) and fast-moving consumer goods (FMCG) industries. This tool empowers professionals across sales, trade marketing, finance, and financial planning and analysis (FP&A) to effectively strategize and implement promotions customized by customer, product, and timing; manage budgets and approval workflows; track trade expenditures, accruals, and retailer deductions; evaluate variances between expected and actual sales figures; and analyze retailer-specific gross-to-net profitability along with performance indicators. Users have the convenience of uploading promotional information via Excel, entering deductions manually, validating claims against approved promotions, and managing reconciliation processes efficiently. Importantly, the core software is provided without licensing fees or user-based charges, making it accessible for various organizations. Additional features that enhance its capabilities include optical character recognition (OCR), automated matching and validation, along with diverse integration possibilities. This holistic approach not only simplifies promotional strategies but also significantly boosts overall operational efficiency, thereby enabling teams to achieve better results in their promotional endeavors.

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Integrations Supported

NetSuite
QuickBooks Online

Integrations Supported

API Availability

API Availability

Pricing Information

$1,000/month
Starts at $1,000/month plus a recovery percentage, scaling with deduction volume.

Pricing Information

$0
The core TPM software has no license fee or per-user charge. Expanded capabilities can support OCR, automated deduction matching and validation, and additional integrations.
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Online Training

Training Options

Online Training

Company Facts

Organization Name

Revya

Date Founded

2025

Company Location

United States

Company Website

www.revya.ai

Company Facts

Organization Name

Expertise Accelerated

Company Location

United States

Company Website

expertiseaccelerated.com/trade-promotion-management-software/

Categories and Features

CPG

Not specified

Deduction Management

Not specified

Categories and Features

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