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What is Ruler Analytics?

Simplify the way you connect revenue to your marketing campaigns and channels through robust marketing attribution. By minimizing the time spent on managing various reports, you can focus more on improving your results and distributing your budget wisely. Facilitate data-driven decision-making by integrating your website, CRM, and marketing tools, allowing you to access critical information precisely when you need it. Effectively track interactions like calls, forms, live chats, and other touchpoints, ensuring no engagement goes unnoticed. With our advanced solutions for forms, live chat, and call tracking, you can easily monitor every click, call, and conversation directed to your site. Link your marketing actions to clicks, leads, and sales to discern which strategies thrive and which do not. Gain insights into the behavior of high-quality leads to enhance your campaigns with metrics that emphasize value. While your data is available, the real hurdle is its fragmentation, which complicates the identification of successful channels generating new leads or those that convert into sales. Ruler's marketing attribution software addresses this challenge by integrating lead data into your CRM and analytics systems, providing a comprehensive overview of your marketing effectiveness. This integration not only allows marketers to make better-informed decisions but also optimizes their strategies for greater impact. Ultimately, a consolidated view of your data leads to improved marketing outcomes and a stronger return on investment.

What is CallRoot?

Seamlessly integrate features like dynamic number insertion, call recording, call heatmaps, SMS workflows, keyword attribution, and CRM integrations within minutes. CallRoot equips your marketing team to implement campaigns efficiently, track performance, and achieve outstanding outcomes. By dynamically inserting tracking phone numbers on your website, you gain the ability to analyze different call sources and identify the keywords that drive them. Build a pool of numbers, allowing CallRoot to manage dynamic insertion and tracking automatically on your behalf. This enables you to assess and record phone call conversions across both offline and online marketing channels, including PPC keywords, with ease. With access to detailed call analytics, you can effortlessly download reports from an intuitive tracking dashboard designed for user convenience. Furthermore, you can procure local phone numbers to better monitor incoming calls from visitors to your website, significantly improving your chances of connecting with prospective customers. Such thorough tracking empowers you to refine your marketing strategies based on actionable data insights, ultimately enhancing your campaign's effectiveness and reach. By leveraging these tools, your team can make more informed decisions and foster stronger customer relationships.

Media

Media

Integrations Supported

Capsule
Easyflow
Google Analytics
Nekton.ai
Pipedrive
Stackreaction
Wufoo
Zapier

Integrations Supported

Capsule
Easyflow
Google Analytics
Nekton.ai
Pipedrive
Stackreaction
Wufoo
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

$79 per month
Free Trial Offered?
Free Version

Pricing Information

$49 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Ruler Analytics

Date Founded

2016

Company Location

United Kingdom

Company Website

www.ruleranalytics.com

Company Facts

Organization Name

CallRoot

Date Founded

2017

Company Location

United States

Company Website

callroot.com

Categories and Features

Call Tracking

CRM
Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
IVR / Voice Recognition
Keyword Tracking

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Call Tracking

CRM
Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
IVR / Voice Recognition
Keyword Tracking

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