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What is Rumo?

Rumo is a SaaS platform designed to deliver personalized entertainment content recommendations, enhancing both user acquisition and retention while boosting content visibility. This robust solution is tailored for the creative sector, aiming to connect users with the content that aligns with their tastes. By offering clear insights into potential recommendations for each piece of content, Rumo employs a similarity score to demonstrate the connections between different items. The system anonymously tracks user interactions, yielding valuable insights into their unique preferences and interests. Since every user has individual requirements, Rumo provides customized recommendations to meet those specific needs. By utilizing this tool, platforms can encourage users to engage more deeply, much like a helpful video store clerk guiding them to discover new and enjoyable content. In this way, Rumo not only enhances user engagement but also cultivates a richer and more immersive viewing experience, ultimately fostering a deeper connection between the content and its audience. With its innovative approach, Rumo has the potential to transform how users interact with entertainment platforms.

What is Azure AI Personalizer?

Elevate your conversion rates and boost user engagement by leveraging the distinctive reinforcement learning features that Azure offers for timely and relevant product recommendations. By executing just two API calls, you can highlight exceptional content, adjust layouts, and customize offers for each user with ease. The AI Personalizer, part of Azure AI Services, functions as a robust standalone personalization tool or can effortlessly enhance current ranking systems, making it accessible even for those without advanced machine learning expertise. This capability allows businesses to provide increasingly pertinent experiences to their customers, evolving intelligently based on user behavior. You can enhance click-through rates on your home pages, create personalized channels, or optimize coupon offerings and their terms. The AI can pinpoint strategies that deliver the best outcomes, ensuring that you stay aligned with changing trends. In contrast to conventional recommendation systems that offer a narrow range from a large inventory, AI Personalizer guarantees that users receive the most suitable options with every interaction in your application. The integration process is simple and requires just two lines of code, enabling you to track prediction accuracy and make necessary adjustments to improve results. This remarkable flexibility empowers you to effectively address customer desires and preferences, creating a more engaging and responsive user experience, thereby fostering stronger customer loyalty over time.

Media

Media

Integrations Supported

Azure AI Services
Crestwood Cloud
Microsoft Azure

Integrations Supported

Azure AI Services
Crestwood Cloud
Microsoft Azure

API Availability

Has API

API Availability

Has API

Pricing Information

€100 per month
Free Trial Offered?
Free Version

Pricing Information

$1 per 1,000 transactions
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Rumo

Company Location

France

Company Website

www.rumo.co

Company Facts

Organization Name

Microsoft

Date Founded

1975

Company Location

United States

Company Website

azure.microsoft.com/en-us/products/ai-services/ai-personalizer/

Categories and Features

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

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