Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • Zoho Projects Reviews & Ratings
    1,901 Ratings
    Company Website
  • IUX Reviews & Ratings
    968 Ratings
    Company Website
  • Planview Portfolios Reviews & Ratings
    200 Ratings
    Company Website
  • Vehicle Acquisition Network (VAN) Reviews & Ratings
    54 Ratings
    Company Website
  • Eventgroove Reviews & Ratings
    13 Ratings
    Company Website
  • Cadebill Reviews & Ratings
    1 Rating
    Company Website
  • Capitalcore Reviews & Ratings
    90 Ratings
    Company Website
  • Chainstack Reviews & Ratings
    35 Ratings
    Company Website
  • LS Retail Reviews & Ratings
    212 Ratings
    Company Website
  • Float Reviews & Ratings
    3,787 Ratings
    Company Website

What is SAP Trade Promotion Management?

Increase revenue, volume, and profitability through an all-encompassing trade management strategy. Equip sales leaders in the consumer goods sector to effectively oversee trade promotion planning and execution, making use of advanced trade management analytics while engaging in comprehensive customer business planning with SAP Trade Management. Utilize our integrated tool for customer business planning to improve planning accuracy, quickly spot any deviations from established plans, and address these discrepancies with enhanced efficiency. Combine insights from both manufacturers and retailers to facilitate effective communication and negotiation with customers using their preferred language. Achieve seamless integration of volume, margin, assortment, promotion, and financial planning while ensuring that deductions align with promotional invoices to streamline the clearance process. Maintain vigilant oversight of promotional details and accruals, offer a centralized system for claims reconciliation, and guarantee real-time visibility into payment and funding responsibilities, ultimately creating a more efficient trade management experience. Furthermore, this comprehensive methodology not only simplifies operational processes but also significantly boosts collaboration among all parties engaged in trade management, leading to improved outcomes for everyone involved.

What is C-Smart?

Gain a thorough understanding of the financial repercussions associated with trade promotions and identify methods for more efficient resource allocation. For leading consumer goods companies, managing trade promotions often constitutes the second largest expenditure, typically exceeding 15% of total revenue. Unfortunately, many organizations struggle to effectively measure the return on investment for these promotional efforts. Cognizant provides tailored solutions to tackle this challenge. To accurately model effectiveness, it is crucial to analyze data from multiple sources, such as point-of-sale systems, syndicated data providers, and internal sales, marketing, and operational information. Our consulting services in trade promotions management (TPM) and trade promotions optimization (TPO), along with our expertise in process re-engineering and solution selection, empower you to systematically evaluate ROI, which leads to more informed decisions in the future. Moreover, Cognizant has introduced C-Smart, an innovative analytics tool crafted for brand management and category management teams in consumer goods companies, providing actionable insights into various factors, including the effectiveness of new product launches, brand positioning within different categories, promotional success, and competitive analysis. Utilizing these insights not only enhances strategic planning but also propels companies toward achieving more profitable results. Ultimately, embracing a data-driven approach can significantly transform how organizations manage their trade promotions and optimize their financial performance.

Media

Media

Integrations Supported

SAP Joule

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

Android
iPhone
iPad

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

SAP

Date Founded

1972

Company Location

Germany

Company Website

www.sap.com/products/trade-management.html

Company Facts

Organization Name

Cognizant

Date Founded

1994

Company Location

United States

Company Website

www.cognizant.com/consumer-goods-technology-solutions/trade-promotions-management

Categories and Features

Trade Promotion Management

Analytics / ROI Tracking
Budgeting & Forecasting
Customer Management
Discount Management
Pricing Optimization

Categories and Features

Brand Management

Not specified

Category Management

Not specified

Trade Promotion Management

Competitor Analysis

Popular Alternatives

BluePlanner Reviews & Ratings

BluePlanner

UpClear

Popular Alternatives

PromoQuery Reviews & Ratings

PromoQuery

Expertise Accelerated
LEAFIO Reviews & Ratings

LEAFIO

LEAFIO AI Retail Solutions
PromoQuery Reviews & Ratings

PromoQuery

Expertise Accelerated