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What is SAP Trade Promotion Management?

Increase revenue, volume, and profitability through an all-encompassing trade management strategy. Equip sales leaders in the consumer goods sector to effectively oversee trade promotion planning and execution, making use of advanced trade management analytics while engaging in comprehensive customer business planning with SAP Trade Management. Utilize our integrated tool for customer business planning to improve planning accuracy, quickly spot any deviations from established plans, and address these discrepancies with enhanced efficiency. Combine insights from both manufacturers and retailers to facilitate effective communication and negotiation with customers using their preferred language. Achieve seamless integration of volume, margin, assortment, promotion, and financial planning while ensuring that deductions align with promotional invoices to streamline the clearance process. Maintain vigilant oversight of promotional details and accruals, offer a centralized system for claims reconciliation, and guarantee real-time visibility into payment and funding responsibilities, ultimately creating a more efficient trade management experience. Furthermore, this comprehensive methodology not only simplifies operational processes but also significantly boosts collaboration among all parties engaged in trade management, leading to improved outcomes for everyone involved.

What is PromoQuery?

PromoQuery is an advanced trade promotion management solution crafted specifically for businesses operating within the consumer packaged goods (CPG) and fast-moving consumer goods (FMCG) industries. This tool empowers professionals across sales, trade marketing, finance, and financial planning and analysis (FP&A) to effectively strategize and implement promotions customized by customer, product, and timing; manage budgets and approval workflows; track trade expenditures, accruals, and retailer deductions; evaluate variances between expected and actual sales figures; and analyze retailer-specific gross-to-net profitability along with performance indicators. Users have the convenience of uploading promotional information via Excel, entering deductions manually, validating claims against approved promotions, and managing reconciliation processes efficiently. Importantly, the core software is provided without licensing fees or user-based charges, making it accessible for various organizations. Additional features that enhance its capabilities include optical character recognition (OCR), automated matching and validation, along with diverse integration possibilities. This holistic approach not only simplifies promotional strategies but also significantly boosts overall operational efficiency, thereby enabling teams to achieve better results in their promotional endeavors.

Media

Media

Integrations Supported

SAP Joule

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$0
The core TPM software has no license fee or per-user charge. Expanded capabilities can support OCR, automated deduction matching and validation, and additional integrations.
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Online Training

Training Options

Online Training

Company Facts

Organization Name

SAP

Date Founded

1972

Company Location

Germany

Company Website

www.sap.com/products/trade-management.html

Company Facts

Organization Name

Expertise Accelerated

Company Location

United States

Company Website

expertiseaccelerated.com/trade-promotion-management-software/

Categories and Features

Trade Promotion Management

Analytics / ROI Tracking
Budgeting & Forecasting
Customer Management
Discount Management
Pricing Optimization

Categories and Features

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Expertise Accelerated