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What is SERA?

SERA, which stands for Site Email Retargeting Advantage, is an innovative and proprietary method that is currently awaiting patent approval, allowing marketing clients to identify the email addresses of visitors to their websites by connecting that traffic with TrySERA's exclusive database. This means that even those who did not complete a purchase or fill out a Request For Information form can still be recognized. This groundbreaking solution marks the beginning of a new age in web retargeting, enabling you to access data associated with our database. Unlike platforms such as Facebook or Google that may offer email lists to their users, they usually do not disclose this information to you. With SERA, we can align your web traffic with our database and provide you with this vital information at a significantly lower cost than conventional clicks. Consequently, you can engage in remarketing efforts as often as you wish, without facing additional charges from a retargeting service, since you maintain ownership of the data! This distinctive benefit empowers you to enhance your marketing strategies not only effectively but also efficiently, ensuring you maximize your outreach to potential customers. By leveraging SERA, businesses can find new ways to connect with their audiences and drive engagement.

What is CIENCE GO Digital?

GO Digital serves as a Demand Side Platform designed to help you effectively reach your target audience. Our solution enhances your ability to connect with B2B clients through your advertising efforts. Discover how improving the quality of B2B advertising can significantly boost your sales pipeline. By leveraging over 100 B2B filters such as job title, industry, and company size, you can engage millions of business users more effectively. Enhanced targeting leads to greater engagement and interaction with your campaigns, which can be customized for specific customer personas. With numerous options available and top-notch data accuracy, marketers can benefit from our Bidder as-a-Service feature, gaining access to a cloud-based platform for creating Real-Time Bidding (RTB) strategies. You can enjoy all the necessary bidding options without any added complexity or overhead costs. Additionally, our platform enables same-day deployments in a personalized bidding environment. By implementing the CIENCE tracking pixel, you can elevate your advertising, remarketing, retargeting, and follow-up efforts, all from a single, comprehensive platform designed for maximum efficiency. This unified approach ensures that your marketing strategies are streamlined and effective.

Media

Media

Integrations Supported

Integrations Supported

CIENCE GO Data
CIENCE GO Show

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$2000/mo media spend
CPM pricing

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub

Company Facts

Organization Name

SERA

Company Location

United States

Company Website

www.trysera.com

Company Facts

Organization Name

CIENCE

Date Founded

2015

Company Location

United States

Company Website

www.cience.com/ad-management

Categories and Features

Retargeting

Not specified

RFI

Not specified

Categories and Features

Advertising

Not specified

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Firmographic Data
Technographic Data

Display Advertising

Not specified

Lead Generation

Lead Capture

Retargeting

Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Recommendation Engine
Social Media Retargeting

Video Advertising

Demand-Side Platform (DSP)
Display Advertising

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