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What is SERA?

SERA, which stands for Site Email Retargeting Advantage, is an innovative and proprietary method that is currently awaiting patent approval, allowing marketing clients to identify the email addresses of visitors to their websites by connecting that traffic with TrySERA's exclusive database. This means that even those who did not complete a purchase or fill out a Request For Information form can still be recognized. This groundbreaking solution marks the beginning of a new age in web retargeting, enabling you to access data associated with our database. Unlike platforms such as Facebook or Google that may offer email lists to their users, they usually do not disclose this information to you. With SERA, we can align your web traffic with our database and provide you with this vital information at a significantly lower cost than conventional clicks. Consequently, you can engage in remarketing efforts as often as you wish, without facing additional charges from a retargeting service, since you maintain ownership of the data! This distinctive benefit empowers you to enhance your marketing strategies not only effectively but also efficiently, ensuring you maximize your outreach to potential customers. By leveraging SERA, businesses can find new ways to connect with their audiences and drive engagement.

What is Capture by MOVology?

Capture®, the pioneering patent software, enables you to enhance lead acquisition from your website visitors. At last, you have an effective solution to recognize and re-engage with the web traffic you may have lost. This innovative approach will bolster your lead generation efforts, ultimately leading to a more robust return on investment. With Capture®, you can transform missed opportunities into valuable prospects, ensuring that your marketing strategy remains competitive and effective.

Media

Media

Integrations Supported

366 Degrees
Google Ads
Google Tag Manager
HubSpot CRM
HubSpot Customer Platform
Mailchimp
Salesforce Agentforce Marketing
Shopify
Typeform

Integrations Supported

366 Degrees
Google Ads
Google Tag Manager
HubSpot CRM
HubSpot Customer Platform
Mailchimp
Salesforce Agentforce Marketing
Shopify
Typeform

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$0
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SERA

Company Location

United States

Company Website

www.trysera.com

Company Facts

Organization Name

Capture® Powered By MOVology

Date Founded

2011

Company Location

United States

Company Website

www.automatedremarketing.com

Categories and Features

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

RFI

Categories and Features

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

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