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Ratings and Reviews 0 Ratings
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What is SHOPT?
While technology has been effectively integrated into trade promotion, retail execution, and other key functions within the consumer packaged goods (CPG) sector to enhance processes and unify insights, the realm of shopper marketing has not yet fully adopted these innovations. Our 2018 Shopper Marketing Optimization Report reveals that an alarming 78% of participants consider their shopper marketing processes to be merely average or worse. This lack of progress in modernization is hindering overall effectiveness, which underscores the importance of Shopper Marketing Optimization (SMO) in driving revenue growth within the CPG industry. To improve your commercial investments, consider implementing a collaborative budgeting tool that allows managers to connect budgets with specific, quantifiable goals, allocate resources across different teams or accounts, and track performance through real-time reports on spending that can be examined at the levels of customer, brand, and category. Such a method promotes collaboration by uniting global teams and agencies around a single, trustworthy source of data. Furthermore, this strategy integrates established techniques and financial analytics into the planning process, ultimately enhancing the impact of marketing initiatives while ensuring the judicious use of resources. By embracing these approaches, organizations can better synchronize their shopper marketing strategies with contemporary demands and expectations, paving the way for a more successful future. Additionally, this alignment will not only enhance operational efficiency but also foster innovation and adaptability in a rapidly changing marketplace.
What is Blue Yonder Order Management & Commerce?
Blue Yonder's Order Management & Commerce offers a comprehensive solution that integrates business planning, inventory visibility, and orchestration, all enhanced by AI and machine learning for better forecasting. Retailers are empowered to swiftly adjust and realign their strategies in response to fluctuations in demand by utilizing real-time information. This platform serves as a definitive reference for inventory availability and fulfillment methods, eliminating the need for late reactions and embracing an immediate response approach. By merging real-time transactions with effective supply chain planning and forecasting, Blue Yonder Order Management & Commerce fuels contemporary commerce. Additionally, its innovative personalized fulfillment platform and professional services stand out as an industry milestone, effectively consolidating inventory data in real-time to provide a unified source of truth. This enables businesses to make more informed decisions and enhance their operational efficiency.
Integrations Supported
Blue Yonder Platform
FortnaWES
TradeStone
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Cierant Corporation
Date Founded
1987
Company Location
United States
Company Website
www.cierant.com/explore/shopt/
Company Facts
Organization Name
Blue Yonder
Date Founded
1985
Company Location
United States
Company Website
blueyonder.com/solutions/order-management-and-commerce
Categories and Features
Retail Execution
AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management
Categories and Features
Pricing Optimization
Channel Analysis
Competing Product Analysis
Forecasting
Market Analysis
Multi-Store Management
Price List Management
Price Optimization Automation
Pricing Analytics
Profitability Analysis
Scenario Planning
Retail Execution
AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management
Space Management
Change Management
Design Management
Floor Plans & Maps
For Offices
For Retail
Occupancy Management
Planogramming
Shelf Planning
Space Reservation
Usage Tracking / Analytics
Workforce Management
Budgeting & Forecasting
Contractor Management
Employee Lifecycle Management
Labor Projection
Performance Appraisal
Recruiting Management
Scheduling
Skills Tracking
Time & Attendance
Variable Workforce