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What is SK planet DMP?

SKP DMP emerges as the foremost Data Management Platform in Korea, streamlining corporate marketing strategies by adeptly utilizing user data from SK Group. It aggregates anonymized data from more than 94% of its subsidiaries, including prominent entities such as SK Telecom, SK Broadband, STOA, and SKP. With a remarkable inventory of 130 million Advertising IDs and cookie IDs, it tracks user interactions across diverse services ranging from e-commerce to mobile broadcasting. By securing consistent and trustworthy data directly from the exclusive DMP ICT family, which has privileged access to SK Group's information, SKP DMP ensures a commanding competitive advantage. Moreover, the platform organizes demographic and behavioral data into specific Audience segments, customizing it to meet local market demands, which significantly amplifies its effectiveness for marketing campaigns. This meticulous data structuring enhances its relevance and equips businesses with the insights they need to make strategic decisions, ultimately driving growth and innovation in their marketing efforts.

What is Leadspace?

Connect the dynamics between enterprises and individuals through the leading B2B Customer Data Platform. Cultivate a true Customer Obsession with Leadspace CDP, which enables you to gather all crucial information for gaining valuable insights into your customers—accurate and timely, all in a single platform. Thanks to Artificial Intelligence (AI) that transforms data into clear next-step recommendations, you will have a precise understanding of whom to contact, when, and the best approach to take. Smooth integrations with Sales, Marketing, and Digital Advertising platforms ensure a unified execution across various channels. By leveraging Leadspace CDP, you can focus on implementing effective Marketing and Sales strategies, freeing you from the hassle of data management. Enhance your business strategy with an all-encompassing perspective that equips you to make data-driven decisions and stay ahead in a competitive landscape. The ability to adapt swiftly to customer needs and market trends will set your organization apart from the rest.

Media

Media

Integrations Supported

NexClipper
TidalScale

Integrations Supported

Adobe Marketo Engage
Bombora
DemandMatrix
Eloqua
Google Analytics
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Microsoft Dynamics 365
Oracle Advertising
Salesforce
Salesforce Marketing Cloud Account Engagement

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Webinars
Online Training

Company Facts

Organization Name

SK planet

Date Founded

2011

Company Location

South Korea

Company Website

www.skpdmp.com/main.php

Company Facts

Organization Name

Leadspace

Date Founded

2007

Company Location

United States

Company Website

www.leadspace.com

Categories and Features

Categories and Features

B2B Data

Not specified

Data Enrichment

Not specified

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Scoring
Lead Segmentation
Prospecting Tools
Source Tracking

Lead Scoring

Not specified

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