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What is SafeGraph?

Spark your imagination with exceptional Points-of-Interest (POI) data, extensive business listings, and a deep dive into visitor behavior across the United States. This rich dataset includes around 5 million POIs, covering every type of location where consumers make purchases, such as well-known retail chains, shopping malls, convenience stores, airports, and beyond. In addition, it offers valuable analytics on store visits, foot traffic data, and demographics associated with these POIs. This information can help answer vital inquiries, including how often stores are visited, where the customers come from, and what other shopping habits they exhibit. Seamlessly integrate your existing POI data with SafeGraph's upgraded Places information, which encompasses business categories, operational hours, visit counts, and peak visiting times. With over 5,000 prominent brands linked to more than 1 million points of interest, this dataset provides an exhaustive overview. The data excludes locations that produce excessive noise, such as ATMs and Red Box kiosks, as well as defunct businesses and irrelevant entities like home-based LLCs without employees. This careful curation ensures you gain only the most pertinent and actionable insights for your business strategies, empowering you to make informed decisions that drive success. By leveraging this comprehensive dataset, you can enhance your understanding of market trends and customer behaviors.

What is Gini by MyTraffic?

Stop presuming where to establish, invest, or expand your enterprise. Gini, created by MyTraffic, acts as your AI-powered ally in location intelligence, specifically designed for experts in retail, real estate, and commercial strategy who need rapid and precise insights. Gini analyzes the distinctive attributes of any physical location across Europe, compiling essential data such as footfall trends, visitor demographics, trade area evaluations, competitor assessments, vehicle traffic patterns, and catchment area visualizations, thereby offering clear guidance for your next moves—without requiring advanced data science expertise. Utilize Gini by MyTraffic for: - Footfall and traffic analysis: uncover the number of people who pass, enter, or stay at any location throughout Europe. - Visitor profiling: understand the socio-demographic details, behaviors, and origins of your visitors. - Catchment area mapping: visualize the geographical scope and competitive environment of any specific site. - Market benchmarking: compare and evaluate different streets, shopping centers, or retail districts across Europe. - Site selection: conduct comprehensive assessments of potential locations before making any commitments. With Gini, you are empowered to make decisions based on solid data, ensuring your business thrives in a competitive landscape. This innovative tool not only simplifies the decision-making process but also enhances your strategic planning efforts.

Media

Media

No images available

Integrations Supported

PlotProjects

Integrations Supported

PlotProjects

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Free
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SafeGraph

Date Founded

2016

Company Location

United States

Company Website

www.safegraph.com

Company Facts

Organization Name

MyTraffic

Date Founded

2016

Company Location

France

Company Website

mytraffic.io

Categories and Features

Big Data

Collaboration
Data Blends
Data Cleansing
Data Mining
Data Visualization
Data Warehousing
High Volume Processing
No-Code Sandbox
Predictive Analytics
Templates

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

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