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What is SafeGraph?

Spark your imagination with exceptional Points-of-Interest (POI) data, extensive business listings, and a deep dive into visitor behavior across the United States. This rich dataset includes around 5 million POIs, covering every type of location where consumers make purchases, such as well-known retail chains, shopping malls, convenience stores, airports, and beyond. In addition, it offers valuable analytics on store visits, foot traffic data, and demographics associated with these POIs. This information can help answer vital inquiries, including how often stores are visited, where the customers come from, and what other shopping habits they exhibit. Seamlessly integrate your existing POI data with SafeGraph's upgraded Places information, which encompasses business categories, operational hours, visit counts, and peak visiting times. With over 5,000 prominent brands linked to more than 1 million points of interest, this dataset provides an exhaustive overview. The data excludes locations that produce excessive noise, such as ATMs and Red Box kiosks, as well as defunct businesses and irrelevant entities like home-based LLCs without employees. This careful curation ensures you gain only the most pertinent and actionable insights for your business strategies, empowering you to make informed decisions that drive success. By leveraging this comprehensive dataset, you can enhance your understanding of market trends and customer behaviors.

What is Pygmalios Analytics?

Collect various data points during the in-store customer journey to effectively assess and predict consumer behaviors. This approach enables you to gain critical insights for your business and take action precisely at the right moments and locations. From simple visitor tracking to detailed explorations of customer paths and essential process improvements across your retail operations, we offer extensive support. Attain an exceptional and accurate comprehension of footfall patterns, key visitor demographics, comprehensive occupancy metrics, and real-time traffic trend assessments. By acquiring a complete perspective on your sales funnel, you can evaluate store performance accurately, optimize employee schedules, elevate overall service quality, and much more. Receive timely alerts to address ongoing long queues, maintain store safety through automatic occupancy monitoring, experiment with different layout designs, or evaluate how customers interact with various displays. Customize a solution that meets your specific needs—be it an all-encompassing sales funnel analysis, staff schedule optimization, or queue management—ensuring your store runs efficiently. Furthermore, harnessing these insights promotes ongoing advancements in both customer satisfaction and operational effectiveness, paving the way for sustained business growth.

Media

Media

Integrations Supported

PlotProjects

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$50 per month

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SafeGraph

Date Founded

2016

Company Location

United States

Company Website

www.safegraph.com

Company Facts

Organization Name

Pygmalios

Date Founded

2014

Company Location

Slovakia

Company Website

www.pygmalios.com

Categories and Features

Big Data

Not specified

Foot Traffic Data

Not specified

Location Intelligence

Not specified

Categories and Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Dashboard
Data Analysis
Key Performance Indicators
Performance Metrics
Profitability Analysis
Trend / Problem Indicators
Visual Analytics

Foot Traffic Data

Not specified

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