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What is Salesforce Life Sciences Cloud?

Salesforce's Life Sciences Cloud serves as a comprehensive solution designed to support pharmaceutical, biotech, and MedTech companies throughout the entire product lifecycle, spanning from early clinical trials to the ultimate phase of commercialization. By utilizing AI-powered tools and valuable data insights, the platform enhances engagement with patients, speeds up the response times for medical inquiries, streamlines the management of clinical trials, and strengthens sales and marketing efforts. Its functionalities, which include intelligent engagement with healthcare professionals, personalized patient services, and predictive analytics, empower organizations to tailor experiences, improve patient outcomes, and adeptly navigate intricate regulatory landscapes. Furthermore, the platform's ability to integrate smoothly with other Salesforce products and third-party applications provides a well-rounded view of the healthcare sector. This integrated strategy not only fosters collaboration among various stakeholders but also encourages innovation within the healthcare ecosystem, ultimately leading to better solutions for patients and providers alike. By bringing together advanced technology and industry expertise, the Life Sciences Cloud positions itself as a pivotal resource for companies aiming to thrive in a rapidly evolving market.

What is Cognipharma?

Cognipharma's HCP Engagement Platform is a SaaS solution specifically designed for pharmaceutical enterprises looking to enhance their omnichannel strategies and build meaningful relationships with healthcare providers. This innovative platform seamlessly integrates with numerous CRM systems, such as Veeva, IQVIA OCE, and Salesforce, as well as bespoke solutions, allowing for a coherent management of customer data. One of its key strengths includes rapid HCP registration and validation, enabling swift access to resources through single sign-on while confirming authenticity against public databases or existing CRM entries. Furthermore, the platform emphasizes the importance of managing consent and preferences, facilitating the gradual accumulation of channel and content preferences that align communications with the needs of healthcare professionals. By focusing on personalized content and optimizing interaction channels, Cognipharma's offering aims to boost marketing and sales performance metrics while delivering essential insights into customer journeys across diverse channels. This strategic approach not only aids in making informed decisions but also strengthens the bonds between pharmaceutical firms and healthcare practitioners, ultimately paving the way for more effective collaborations in the healthcare landscape. Such enhancements in engagement strategies can lead to improved patient outcomes and foster a more responsive healthcare ecosystem.

Media

Media

Integrations Supported

IQVIA
Salesforce
Salesforce Agentforce
Salesforce Health Cloud
Veeva CRM

Integrations Supported

IQVIA
Salesforce
Salesforce Agentforce
Salesforce Health Cloud
Veeva CRM

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/healthcare-life-sciences/life-sciences-software/

Company Facts

Organization Name

Cognipharma

Date Founded

2016

Company Location

Portugal

Company Website

www.cognipharma.com/hcp-engagement-platform/

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