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Ratings and Reviews 0 Ratings
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What is Salesforce Marketing Cloud Personalization?
Elevate each customer's experience by harnessing AI and real-time data to boost conversions while reducing costs.
Treat every client as a distinct individual, enhancing the effectiveness of your marketing strategies with our cutting-edge personalization technology.
Employ machine learning and AI to create bespoke experiences, tailoring everything from website layouts to mobile app functionalities, product recommendations, and beyond. By personalizing every facet of the customer journey to meet specific performance metrics—whether it's attracting new clientele or nurturing customer loyalty—you can merge real-time user behavior with historical data. Improve webpage personalization with machine learning, optimizing calls to action like banners and pop-ups. Additionally, you can adapt and test at the speed of your customers' online activities, with personalization choices implemented in mere milliseconds.
Utilize AI to evaluate current intent data alongside past business interactions to reveal customer preferences, interests, and affinities, ensuring that every engagement resonates uniquely with the individual. This comprehensive strategy not only boosts customer satisfaction but also fosters impactful interactions that can significantly enhance overall business performance, ultimately leading to sustained growth and success in a competitive market. By continuously refining your approach based on user feedback and behavioral trends, you can further strengthen the bond between your brand and its customers.
What is Frosmo?
We leverage the capabilities of AI-enhanced personalization to design unique digital customer experiences that cultivate brand loyalty, improve customer retention, and deliver enduring benefits for both businesses and their customers. Typically, our partnerships with Frosmo kick off with a demonstration, and we would be thrilled to arrange one for you. If you provide us with your email address, one of our specialists in personalization will reach out to discuss the demo. Our solution seamlessly integrates industry-leading practices into your website, allowing you to implement recommendation strategies through an easy-to-use no-code interface that can significantly increase sales across your site. We offer a variety of predefined recommendation strategies tailored to different page types and specific scenarios. Furthermore, you have the option to customize existing elements or add new personalized features, thereby enhancing the overall user experience. This holistic approach guarantees that your digital presence remains relevant and captivating for every individual who visits. Ultimately, our goal is to empower your brand to connect more profoundly with your audience.
Integrations Supported
Agentforce
Canopy
Constant Contact Lead Gen & CRM
Desktop.com
Eloqua
Feedonomics
Google Analytics
HubSpot Marketing Hub
LinkedIn
Marketo
Integrations Supported
Agentforce
Canopy
Constant Contact Lead Gen & CRM
Desktop.com
Eloqua
Feedonomics
Google Analytics
HubSpot Marketing Hub
LinkedIn
Marketo
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Salesforce
Date Founded
1999
Company Location
United States
Company Website
www.salesforce.com/products/marketing-personalization/
Company Facts
Organization Name
Frosmo
Date Founded
2008
Company Location
Finland
Company Website
frosmo.com/product/
Categories and Features
AB Testing
Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
eCommerce Personalization
A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
Categories and Features
eCommerce Personalization
A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization