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What is Salesforce Marketing Cloud Personalization?

Elevate each customer's experience by harnessing AI and real-time data to boost conversions while reducing costs. Treat every client as a distinct individual, enhancing the effectiveness of your marketing strategies with our cutting-edge personalization technology. Employ machine learning and AI to create bespoke experiences, tailoring everything from website layouts to mobile app functionalities, product recommendations, and beyond. By personalizing every facet of the customer journey to meet specific performance metrics—whether it's attracting new clientele or nurturing customer loyalty—you can merge real-time user behavior with historical data. Improve webpage personalization with machine learning, optimizing calls to action like banners and pop-ups. Additionally, you can adapt and test at the speed of your customers' online activities, with personalization choices implemented in mere milliseconds. Utilize AI to evaluate current intent data alongside past business interactions to reveal customer preferences, interests, and affinities, ensuring that every engagement resonates uniquely with the individual. This comprehensive strategy not only boosts customer satisfaction but also fosters impactful interactions that can significantly enhance overall business performance, ultimately leading to sustained growth and success in a competitive market. By continuously refining your approach based on user feedback and behavioral trends, you can further strengthen the bond between your brand and its customers.

What is Qubit?

Many companies utilize Qubit CommerceAI to improve their product recommendations, badging, and insights, ultimately creating remarkable experiences for customers. Gain clarity on which items perform well and which do not through insightful automated feedback. Qubit CommerceAI tailors a distinct model for each individual shopper, ensuring that every engagement meets their specific preferences. By merging data, intent, and design tools, Qubit enables teams to cultivate more effective customer interactions. Collaborating with seasoned eCommerce experts has led to the development of a groundbreaking personalization tool that is user-friendly and free of technical complexities. This innovation signifies the launch of the first engine dedicated to connecting customers with products, utilizing sophisticated deep learning methods. Embrace our tailored model-per-shopper strategy while applying necessary business guidelines to provide the most relevant product suggestions possible. Experience the cutting-edge recommendation technology that powers the remarkable successes of platforms such as YouTube and Google, and watch as your brand's engagement and conversion rates soar to new heights. In this ever-evolving digital landscape, staying ahead means adopting tools that not only enhance functionality but also prioritize customer satisfaction.

Media

Media

Integrations Supported

Desktop.com
Agentforce
BetterCommerce
BlueConic
Constant Contact Lead Gen & CRM
Contentsquare
Decibel
Eloqua
Google Analytics
LinkedIn
Lyftrondata
Marketo
NetSuite
ROI Hunter
Salesforce
Salesforce Marketing Cloud
Salesforce Marketing Cloud Account Engagement
Salesforce Marketing Cloud Intelligence
WordPress
nToklo

Integrations Supported

Desktop.com
Agentforce
BetterCommerce
BlueConic
Constant Contact Lead Gen & CRM
Contentsquare
Decibel
Eloqua
Google Analytics
LinkedIn
Lyftrondata
Marketo
NetSuite
ROI Hunter
Salesforce
Salesforce Marketing Cloud
Salesforce Marketing Cloud Account Engagement
Salesforce Marketing Cloud Intelligence
WordPress
nToklo

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/products/marketing-personalization/

Company Facts

Organization Name

Qubit

Date Founded

2010

Company Location

United Kingdom

Company Website

www.qubit.com

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Categories and Features

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Tag Management

Custom Tags
Error Checking
Event Tracking
Policy Management
Roles / Permissions
Rules-Driven Tag Execution
Synchronous / Asynchronous Tags
Tag Library
Tag Variable Mapping
Version Control

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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