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What is Salesforce Privacy Center?

Salesforce Privacy Center is a powerful tool designed to help organizations manage sensitive customer data in accordance with privacy regulations such as GDPR. The platform enables businesses to easily de-identify and delete sensitive data in production, ensuring they comply with data privacy laws and reduce risks. It supports the streamlined execution of data subject access requests (DSARs) and Right to Be Forgotten (RTBF) requests, providing businesses with tools to quickly generate, track, and manage requests from customers. The platform also offers a Preference Manager that simplifies customer consent management by allowing businesses to create and customize no-code forms for various consent purposes such as marketing preferences or data sharing. These forms can be hosted on websites or Experience Cloud and help businesses capture and store consent in Salesforce’s Consent Data Model. Privacy Center integrates seamlessly with other Salesforce products, helping businesses prepare data for tools like Agentforce and Customer 360 while ensuring privacy compliance across all workflows. With its comprehensive features, Salesforce Privacy Center empowers businesses to protect customer data, meet legal obligations, and maintain customer trust in an increasingly regulated digital landscape.

What is Dynamics 365 Customer Insights?

Utilize insights driven by AI and automated processes to reduce the cost of conversions while providing customized recommendations that boost customer lifetime value. Skillfully manage the delicate balance between personalization and privacy by leveraging automatically updated consent data and employing classification labels to protect sensitive information. Combine transactional, behavioral, and demographic data to create rich insights and detailed, up-to-date customer profiles that honor individual consent preferences. Speed up sales cycles, reduce churn, and cultivate enduring customer relationships by quickly addressing customer signals and feedback. Exceed privacy expectations and maintain compliance with legislation like the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), along with adhering to accessibility guidelines. This comprehensive solution is fortified with over 70 security and compliance certifications, such as ISO, EU Model Clauses, HITRUST, SOC, HIPAA, FERPA, and FedRAMP, ensuring strong protection and alignment with industry regulations. By leveraging these sophisticated resources, companies can enhance their operational effectiveness while creating more meaningful, trust-based connections with their customers. Ultimately, this approach not only fosters loyalty but also positions businesses for sustainable growth in an increasingly competitive market.

Media

Media

Integrations Supported

Adobe Real-Time CDP
AgriERP
Azumuta
BUILDFitters
Bloomreach
COZYROC SSIS+ Suite
Level 6
Microsoft Dynamics 365
Microsoft Dynamics 365 Marketing
My DSO Manager
Quickwork
Rayven
SSIS Integration Toolkit
greymatter

Integrations Supported

Adobe Real-Time CDP
AgriERP
Azumuta
BUILDFitters
Bloomreach
COZYROC SSIS+ Suite
Level 6
Microsoft Dynamics 365
Microsoft Dynamics 365 Marketing
My DSO Manager
Quickwork
Rayven
SSIS Integration Toolkit
greymatter

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$1,000 per tenant per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/platform/privacy-center/

Company Facts

Organization Name

Microsoft

Date Founded

1975

Company Location

United States

Company Website

dynamics.microsoft.com/en-us/ai/customer-insights/

Categories and Features

Data Privacy Management

Access Control
CCPA Compliance
Consent Management
Data Mapping
GDPR Compliance
Incident Management
PIA / DPIA
Policy Management
Risk Management
Sensitive Data Identification

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

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