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What is Sawtooth Software Discover?

Discover is an innovative online survey platform designed to simplify choice analysis like never before. Creating a survey is as simple as clicking a button, and you have the option to incorporate a MaxDiff (CBC) exercise for deeper insights. With Discover's user-friendly Choice-Based Conjoint modeling tool, generating impactful conjoint surveys becomes effortless. Just input your attributes and levels, and Discover handles the rest efficiently. Analyzing results and formulating scenarios to forecast the market performance of your products or services is a breeze. The MaxDiff experiments available within Discover allow you to accurately identify preferences for various items, including brands, product features, and marketing messages. Unlike traditional rating systems, MaxDiff scores are not influenced by scale-use bias, providing more distinct differentiation between items. This approach encourages participants to engage thoughtfully with their preferences, making it easier for them to provide meaningful answers. In a world where data-driven decision-making is essential, Discover equips you with the tools necessary to stay ahead of the competition.

What is Lighthouse Studio?

Lighthouse Studio stands out as the leading platform for conducting MaxDiff and Conjoint Analysis in the industry. It allows users to design flexible and balanced experiments while incorporating conventional survey questions. After collecting data, you can analyze and showcase results using an extensive market simulator that provides in-depth insights. The platform accommodates various methodologies, including MaxDiff, Adaptive CBC, and Choice-Based Conjoint (CBC), along with other sophisticated models. Users have the option to either use the standard configurations or tailor the models for enhanced complexity. Among its advanced features are Bandit MaxDiff, anchored and conditional display, as well as alternative-specific conjoint designs with the ability to implement prohibitions, making it a versatile tool for market researchers. Additionally, Lighthouse Studio's user-friendly interface enables both novice and experienced researchers to navigate its comprehensive features effectively.

Media

Media

Integrations Supported

Survey QA

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
Windows

Customer Service / Support

Not specified

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Sawtooth Software

Date Founded

1983

Company Location

United States

Company Website

sawtoothsoftware.com/discover

Company Facts

Organization Name

Sawtooth Software

Date Founded

1983

Company Location

United States

Company Website

www.sawtoothsoftware.com

Categories and Features

Survey

Not specified

Categories and Features

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Skip Logic
Supports Audio / Images / Video

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