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What is Scrunch?

Scrunch is an enterprise AI search optimization and agent experience platform that helps organizations improve brand visibility, citation presence, and discoverability across AI-powered search systems and generative AI platforms. As AI agents increasingly replace traditional human browsing behavior during product research and decision-making, Scrunch enables companies to optimize how AI systems access, interpret, and surface website content in AI-generated answers and recommendations. The platform’s core technology, the Agent Experience Platform (AXP), detects AI agents and bots at the edge and dynamically delivers AI-optimized, token-efficient content specifically designed for AI consumption without impacting the standard user experience for human visitors. This helps businesses improve how their websites are crawled, summarized, cited, and recommended by AI search tools and large language models. Scrunch offers comprehensive monitoring and analytics tools that allow organizations to track AI traffic by model type, analyze AI prompt visibility, monitor citations across AI-generated responses, and identify content opportunities that influence AI search rankings and recommendations. The platform provides AI-focused site maps and visibility insights that reveal how AI agents understand and navigate website structures, enabling businesses to optimize content architecture and improve AI accessibility. AI search trend analysis tools help organizations monitor emerging AI-driven search behaviors, benchmark brand visibility, analyze topic demand trends, and identify high-value prompt opportunities. Scrunch also includes shopping-focused visibility tools that provide product-level performance insights within AI-powered commerce and recommendation environments.

What is Peasy?

Peasy operates as an innovative analytics platform focused on AI visibility, monitoring both AI-generated traffic and traditional web activity. Regular JavaScript tracking methods often miss a substantial number of AI bots and chatbot referrals, leading to incomplete reporting. To combat this shortfall, Peasy captures server-side information related to various crawlers and incoming AI traffic from platforms like ChatGPT, Perplexity, and Gemini. Users are empowered to track page visit frequencies, pinpoint which areas of their website experience frequent scans, and analyze the evolution of crawling patterns over time. Each visit is carefully documented, providing insights into the chatbot source, the query that initiated the interaction, and the exact text snippet that triggered the click. This thorough data collection creates a clear connection between AI responses and user behaviors on the site. In addition to offering standard analytics capabilities such as visitor profiles, funnels, and conversion tracking, Peasy provides highly customizable dashboards that merge AI-driven and human session data into one cohesive interface. Its integration with Google Search Console further enhances the insights by incorporating search query data, offering a comprehensive view of user discovery. By doing so, Peasy fundamentally changes how businesses analyze the relationship between AI engagement and conventional web interactions, allowing for a deeper understanding of user dynamics. Ultimately, this enables organizations to optimize their strategies based on a more complete picture of user engagement.

Media

Media

Integrations Supported

ChatGPT
Gemini
Google AI Mode
Google AI Overviews
Perplexity
Claude
Cohere
DeepSeek
Google
Grok
Meta AI
Microsoft Copilot
Mistral AI
OpenAI

Integrations Supported

ChatGPT
Gemini
Google AI Mode
Google AI Overviews
Perplexity
Claude
Cohere
DeepSeek
Google
Grok
Meta AI
Microsoft Copilot
Mistral AI
OpenAI

API Availability

Has API

API Availability

Has API

Pricing Information

$250/month
Free Version
Free Trial Offered?

Pricing Information

$47/month
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Scrunch AI

Date Founded

2023

Company Location

United States

Company Website

www.scrunch.com

Company Facts

Organization Name

Peasy

Date Founded

2025

Company Location

United Kingdom

Company Website

peasy.so

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