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What is SegMetrics?

Attain a thorough grasp of your True Lead Value at each phase of your marketing journey. Secure an in-depth understanding of where your leads come from, their engagement patterns, and the real value generated by your marketing initiatives. Take command of the key performance indicators that shape your marketing funnels, crafted specifically by marketers for fellow marketers. Acknowledge how every single interaction within your marketing framework can either bolster or reduce the value of your leads. Combine various sources and touchpoints to determine which traffic channels are most lucrative, while keeping track of revenue over the entire customer lifecycle, potentially spanning years into the future. Obtain actionable insights without the need for coding proficiency, complex spreadsheet work, or intricate pivot tables—find the solutions to your urgent inquiries in just seconds. Seamlessly unify your existing data without any programming knowledge, amalgamating input from your email marketing services, merchant accounts, and more, ensuring complete precision in both revenue and lead analysis. This efficient method equips you to make decisions based on trustworthy data and timely insights, ultimately enhancing your marketing strategies. By utilizing this approach, you can better allocate resources and optimize your campaigns for greater success.

What is Bloom Analytics?

Bloom Analytics is an advanced ecommerce analytics platform built to help online retailers analyze store performance, monitor profitability, improve customer retention, and measure marketing effectiveness through centralized business intelligence tools. Designed for ecommerce businesses and Shopify merchants, the platform transforms store data into actionable insights that help teams identify profit drains, optimize operations, and make more informed growth decisions. Bloom Analytics provides accurate net profit tracking along with visibility into the operational factors driving revenue and profitability trends across the business. Businesses can analyze customer buying journeys in detail, identify conversion drop-off points, and evaluate product, category, and collection-level performance using metrics such as sales volume, product costs, profit margins, and conversion rates. The platform includes advanced customer retention and cohort analysis capabilities that help businesses identify repeat buyers, understand purchase frequency patterns, and calculate customer lifetime value for direct-to-consumer growth strategies. Bloom Analytics also delivers marketing performance insights by tracking important advertising metrics such as CPA, ROAS, POAS, and platform-specific ad returns across multiple marketing channels. Automated reporting and scheduled email summaries allow business owners and teams to stay informed about key performance indicators without relying on manual spreadsheets or time-consuming data exports. The platform is designed to simplify ecommerce analytics workflows while giving merchants clearer visibility into financial performance, customer behavior, and operational efficiency. Bloom Analytics integrates with Shopify through the Shopify App Store, making it accessible for businesses that want to enhance analytics capabilities directly within their ecommerce ecosystem.

Media

Media

No images available

Integrations Supported

AWeber
ActiveCampaign
Adobe Marketo Engage
Axis LMS
Facebook
Google Ads
HubSpot CRM
Kit
Klaviyo
Mailchimp
MemberMouse
Nekton.ai
Ontraport
PayPal
Salesforce
SamCart
Shopify
Stackreaction
Stripe
Zapier

Integrations Supported

AWeber
ActiveCampaign
Adobe Marketo Engage
Axis LMS
Facebook
Google Ads
HubSpot CRM
Kit
Klaviyo
Mailchimp
MemberMouse
Nekton.ai
Ontraport
PayPal
Salesforce
SamCart
Shopify
Stackreaction
Stripe
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

$95/month
Free Trial Offered?
Free Version

Pricing Information

$20/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SegMetrics

Date Founded

2015

Company Location

United States

Company Website

segmetrics.io

Company Facts

Organization Name

Dayspring Technologies

Date Founded

2013

Company Location

India

Company Website

dayspring.tech/

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

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