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What is Selligent?

Selligent by Marigold is a sophisticated marketing and automation platform that prepares businesses for the future by centralizing and streamlining data sources in real-time, utilizing AI-driven automation to enhance workflows, and merging various channels into an integrated, no-code customer experience. Key features include the agile adaptation of real-time audience insights, prompt sharing of tailored content, flexible journey adjustments across email, mobile, and web platforms, comprehensive reporting and optimization for strategic retargeting, and efficient handling of zero-party data, all of which empower marketing teams. With its strong data infrastructure and intuitive integration options, Selligent enables seamless large-scale personalization, turning marketing dreams into concrete achievements while fostering customer loyalty in industries such as retail, media, travel, and finance. Additionally, the platform's capability to integrate smoothly with pre-existing systems allows marketers to maximize their data utilization, thereby enhancing engagement and nurturing enduring relationships with their customers. This multifaceted approach not only boosts marketing efficacy but also positions organizations to adapt swiftly to evolving market demands.

What is Microsoft Dynamics 365 Marketing?

Strengthen your relationships with customers by tailoring their experiences, which is essential for developing deeper connections. By enhancing communication and crafting seamless customer journeys, Dynamics 365 Marketing equips sales teams to nurture leads with greater efficiency. Create personalized multichannel pathways that deliver the right message at the most suitable time and platform to foster significant relationships. Utilize marketing automation, combined with integrated data and business processes connected to Dynamics 365 Sales, to effectively cultivate leads and enhance opportunities in the customer pipeline. Boost the effectiveness of your automated marketing initiatives through AI-driven insights, lead scoring, and customized dashboards, while gaining a holistic view of customers via integration with Dynamics 365 Customer Insights. The capability to customize and enhance Marketing's functions is made easy by linking it with the applications and services you already use. Moreover, inherent privacy features ensure adherence to GDPR standards, enabling you to concentrate on establishing trust with your audience. This comprehensive strategy not only nurtures customer loyalty but also propels sustained growth for your business, impacting success in the long run. Ultimately, investing in personalized marketing strategies can set your organization apart in a competitive landscape.

Media

Media

Integrations Supported

AXtension Content Gate
Airbyte
Alumio
CELUM
Codeless Platforms BPA Platform
Dynamics 365 Customer Insights
EasyTerritory
FreshDirect
Hootsuite
Kixie PowerCall & SMS
LinkedIn
Lyftrondata
Microsoft Customer Experience Platform
Microsoft Dynamics 365
Playable
SSIS Integration Toolkit
Salesbuzz
SmartConnect
Sprinklr
The Asset Guardian EAM (TAG)

Integrations Supported

AXtension Content Gate
Airbyte
Alumio
CELUM
Codeless Platforms BPA Platform
Dynamics 365 Customer Insights
EasyTerritory
FreshDirect
Hootsuite
Kixie PowerCall & SMS
LinkedIn
Lyftrondata
Microsoft Customer Experience Platform
Microsoft Dynamics 365
Playable
SSIS Integration Toolkit
Salesbuzz
SmartConnect
Sprinklr
The Asset Guardian EAM (TAG)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$1500 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Marigold

Date Founded

2017

Company Location

United States

Company Website

www.selligent.com

Company Facts

Organization Name

Microsoft

Date Founded

1975

Company Location

United States

Company Website

dynamics.microsoft.com/en-us/marketing/overview/

Categories and Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Categories and Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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