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What is Semasio?

Semasio is an innovative platform designed to boost advertising effectiveness through a combination of insights into human behavior, advanced semantic technologies, and real-time predictive targeting. It offers a wide range of products and services that help refine marketing strategies in a privacy-focused landscape. With options for both ready-made and customized audience targeting segments, marketers can launch campaigns that are highly accurate and adaptable to various needs. By leveraging audience extension, Semasio allows brands to discover and connect with potential customers who exhibit characteristics similar to their most valued clients, thus expanding their market reach without sacrificing precision. Furthermore, its contextual targeting capabilities promote effective advertising while being mindful of privacy by focusing on the content that consumers engage with, which removes the reliance on cookie tracking. The enhanced contextual PLUS targeting function takes this a step further by forecasting the most likely locations of ideal customers, seamlessly blending audience data accuracy with the extensive reach of contextual methods. Overall, Semasio is an essential resource for marketers striving to master the intricacies of contemporary advertising while ensuring the protection of consumer privacy. This platform not only adapts to the evolving advertising landscape but also empowers brands to make more informed decisions in their marketing efforts.

What is Peer39?

Peer39 is an advanced platform specializing in contextual advertising, providing cutting-edge, cookie-free data solutions specifically designed for the needs of modern marketers. Its wide range of tools aims to enhance targeting accuracy and boost the effectiveness of campaigns across various digital mediums, including web, mobile, and Connected TV (CTV). The platform stands out for possessing the largest and most dependable cookieless pre-bid contextual category library available, enabling advertisers to identify suitable, safe, and high-quality inventory for their targeting strategies. In addition to this, Peer39 performs thorough evaluations of brand safety and suitability, ensuring that advertisements are placed in settings that align with brand values. With strong CTV targeting and reporting features, Peer39 ensures brand safety and transparency across numerous channels, reinforcing trust in the advertising process. Furthermore, it provides publishers with essential tools to enhance their revenue potential by leveraging Peer39's contextual data and analytical insights, establishing itself as a critical asset in the rapidly changing digital marketing landscape. By doing so, Peer39 not only aids advertisers in their campaigns but also fosters a more robust ecosystem for publishers, thereby creating a healthier advertising environment for all stakeholders involved. Ultimately, this dual support enhances the collaborative nature of digital advertising, benefiting both sides of the market.

Media

Media

Integrations Supported

Adloox
Basis DSP
Nexxen
TrueTargeting

Integrations Supported

Adloox
Basis DSP
Nexxen
TrueTargeting

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Semasio

Date Founded

2019

Company Location

United States

Company Website

www.semasio.com

Company Facts

Organization Name

Peer39

Date Founded

2006

Company Location

United States

Company Website

www.peer39.com

Categories and Features

Categories and Features

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