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What is SentryKit?

SentryKit is the Amazon Seller Intelligence platform — continuous monitoring across every layer of your Amazon catalog, with real-time alerts the moment something shifts. Built for FBA brands and agencies managing anywhere from 1 ASIN to 1,000+ across unlimited seller accounts and marketplaces. 25+ alert types cover the events that actually move revenue: Buy Box Lost, Hijacker Detected, Price Change, Suppressed Listing, Stranded Inventory, Sales Volume Drop, Main Image Change, Negative Review Spike, Best Seller Badge, FBA Fee Change, and more. Critical alerts fire in ~90 seconds with full context — what changed, who caused it, what to do — including seller-profile enrichment on hijackers. Delivered to email, SMS, Slack, Microsoft Teams, webhook, or dashboard, with routing rules per alert, per team member, per client. Pairs with any repricer or AI agent as the intelligence layer underneath. Daily digests, full historical record, every marketplace.

What is Aura?

The landscape of repricing has undergone a significant change due to the advent of advanced automated Amazon pricing software and revenue analysis tools. While basic repricing methods can elevate your sales by at least 30%, the capabilities of sophisticated Amazon pricing solutions far exceed that. With Aura, you have the advantage of obtaining the Buy Box over 65% of the time, especially when compared to rival repricing tools. Navigating an Amazon seller account can be daunting, so why complicate your life by manually adjusting prices on your inventory every hour? Our innovative Amazon pricing software, Aura, allows you to concentrate on growing your business, freeing you from the repetitive task of pricing adjustments. When evaluating options for your initial or even subsequent Amazon seller software, it is essential to select a flexible solution that can adapt and evolve with your business requirements. Engineered for scalability, Aura accommodates a diverse array of listings for repricing and integrates effortlessly across various sales channels. By adopting advanced pricing strategies, you can significantly boost your sales outcomes and stay ahead in a competitive market. Embrace this transformation to unlock the full potential of your Amazon business.

Media

Media

Integrations Supported

Amazon
Amazon Seller Central
Amazon Simple Queue Service (SQS)
BQool Repricing Central
Google Sheets
Informed.co
Inventory Source
InventoryLab
Microsoft Teams
RepricerExpress
Slack
Zapier

Integrations Supported

Amazon
Amazon Seller Central
Amazon Simple Queue Service (SQS)
BQool Repricing Central
Google Sheets
Informed.co
Inventory Source
InventoryLab
Microsoft Teams
RepricerExpress
Slack
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

$19 / month · up to 2,000 orde
Free Trial Offered?
Free Version

Pricing Information

$97 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SentryKit

Date Founded

2004

Company Location

United States

Company Website

sentrykit.com

Company Facts

Organization Name

Vendrive

Date Founded

2017

Company Location

United States

Company Website

goaura.com

Categories and Features

Amazon Seller Tools

A/B Testing
Alerts / Notifications
Analytics / Reporting
Campaign Management
Competitor Analysis
Content Management / Optimization
Conversion / ROI Tracking
Customer Data Management
Email Marketing
Feedback Management
Inventory Management
Keyword Tracking / Research
Order Management
PPC Ads Management
Price Optimization
Rank Optimization
Refund Management
Review Management
Sales Tracking / Analysis
Shipping Management
Trend Analysis

Categories and Features

Amazon Seller Tools

A/B Testing
Alerts / Notifications
Analytics / Reporting
Campaign Management
Competitor Analysis
Content Management / Optimization
Conversion / ROI Tracking
Customer Data Management
Email Marketing
Feedback Management
Inventory Management
Keyword Tracking / Research
Order Management
PPC Ads Management
Price Optimization
Rank Optimization
Refund Management
Review Management
Sales Tracking / Analysis
Shipping Management
Trend Analysis

Pricing Optimization

Channel Analysis
Competing Product Analysis
Forecasting
Market Analysis
Multi-Store Management
Price List Management
Price Optimization Automation
Pricing Analytics
Profitability Analysis
Scenario Planning

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