Sharebee vs. Brand Networks (BN)

Sharebee is a platform designed to help organizations run Employee Advocacy, Customer Advocacy, and Social Selling programs. We believe that the best brand ambassadors are sitting right next to you at work. With Sharebee, you can connect with customers, job candidates, and business partners in a genuine, scalable way. The platform helps employees build confidence on social media and encourages them to share stories about their work, achievements, and passions. Key features: • Content Hub – a collection of ready-made posts tailored to your company’s communication style and prepared for ambassadors to share easily. • Independent Publishing – a built-in creator tool that allows users to write, schedule, and publish content in their own voice. • Comprehensive Analytics – monitor results across the entire organization, selected teams, or individual employees. Track reach, engagement, top-performing content, and advertising value equivalent (AVE). • Gamification System – motivate ambassadors with points, rankings, and rewards based on their activity and impact. • Mobile Application – manage your advocacy program and publish content anytime, anywhere. • mAIa AI Assistant – generate ideas and create engaging content faster when time or inspiration is limited. Benefits for your organization: • Authentic Communication – transform employees into trusted brand advocates. People are more likely to engage with stories shared by individuals than with corporate messages. • Higher Engagement – advocacy programs strengthen employee commitment, loyalty, and involvement. • Greater Reach – amplify your message through employees' personal networks. Content shared by individuals can achieve up to eight times more reach than posts published on company profiles. • Stronger Employer Brand – let employees showcase the company culture and tell the stories that attract future talent.

Brand Networks (BN) is leading the way in the realm of employee-generated content marketing by expertly managing large-scale programs that involve employees and local influencers for prominent brands and retailers across the globe. Their cutting-edge AI-driven platform allows employees and local teams to create authentic content, which greatly boosts engagement. Consequently, branded posts can achieve as much as 24 times the number of shares, and companies utilizing this strategy have seen impressive results, including a 27% rise in online engagement and a 19% increase in sales during their first year. With over 15 years of experience in media planning, BN employs advanced AI machine learning to effectively strategize and execute campaigns on both local and national scales, featuring four key modules. These modules encompass BN Influencer for promoting employee advocacy, BN AdTech which emphasizes AI-enhanced campaign strategies, BN Ads for thorough media activation, and BN Local aimed at strengthening local marketing initiatives. The platform’s sophisticated brand safety features, efficient campaign oversight, and rapid, scalable processes allow businesses of any size to tap into genuine voices without requiring additional staff. This approach not only deepens the connection with audiences but also leads to quantifiable positive outcomes, thereby reinforcing the value of employee-generated content in modern marketing. As brands increasingly recognize the power of authentic employee voices, the impact of BN’s solutions will likely continue to grow.