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What is Shoelace?

Shoelace enables fast-growing brands to excel in Customer Journey Marketing by providing advertisements that enhance sales and foster customer satisfaction. With our team of specialists at your service, you can refine your advertising techniques, gain in-depth understanding of your marketing campaigns and audience, and engage your customers through Journey Marketing. Furthermore, our marketers' manual offers effective retention strategies specifically designed for DTC brands. As a business owner, it's essential to traverse multiple platforms while possessing in-depth knowledge of paid search, social media ads, email outreach, SMS initiatives, influencer collaborations, website enhancement, creative development, attribution models, and data analysis, all while overseeing your primary operations. Unlike conventional agencies, we see ourselves as your committed growth partner, fueled by a devotion to growth and a focus on data-driven strategies. Our methodology is rooted in pragmatism and seasoned knowledge, acknowledging that achieving sustainable growth demands both time and experimentation. While we may not suit those who desire quick outcomes, if your ambition is to build enduring and scalable growth, we are prepared to work in partnership with you. By joining forces, we can untangle the intricacies of marketing and propel your brand to new heights of success, ensuring that your vision is realized over the long term.

What is RetargetKit?

Track your clicks and conversion rates, capture leads, and build landing pages for your affiliate products all within one user-friendly platform that requires no programming knowledge. Utilizing A/B testing, you will improve your conversion rates and gain valuable insights into successful tactics employed by other affiliates in your sector through their performance data. Numerous brands, digital marketers, and agencies depend on this solution to create optimized branded links for inbound marketing, leading to better results and increased conversions. RetargetKit acts as an all-in-one marketing solution aimed at boosting website traffic, validating leads and sales, while strengthening your engagement with audiences on platforms like Instagram and TikTok. In addition, you can enhance your click-through rates by adding embedded video and audio elements to your calls-to-action, along with connecting to more than 1,000 third-party services through the Custom Widget feature. Utilize RetargetKit to gather verified leads via social signups that adhere to GDPR and cookie consent guidelines, ensuring compliance and trust. Moreover, you can seamlessly integrate your existing leads with your CRM or autoresponder using Zapier or Webhook, thus streamlining your marketing operations and expanding your outreach. By employing RetargetKit, you position yourself to effectively refine your digital marketing strategies and achieve greater success online. This comprehensive tool not only simplifies your marketing process but also empowers you to reach a larger audience efficiently.

Media

Media

Integrations Supported

Mailchimp
Automizy
Facebook
GetResponse
Google Chrome
Instagram
Integrately
JitBlox
KIRIM.EMAIL
Kit
Klaviyo
MailerLite
Make
Moosend
Pabbly Connect
Publer
Sign In Scheduling
TikTok
Yotpo
Zapier

Integrations Supported

Mailchimp
Automizy
Facebook
GetResponse
Google Chrome
Instagram
Integrately
JitBlox
KIRIM.EMAIL
Kit
Klaviyo
MailerLite
Make
Moosend
Pabbly Connect
Publer
Sign In Scheduling
TikTok
Yotpo
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

$249 per month
Free Trial Offered?
Free Version

Pricing Information

$7 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Shoelace

Date Founded

2015

Company Location

Canada

Company Website

shoelace.com

Company Facts

Organization Name

RetargetKit

Date Founded

2019

Company Location

India

Company Website

retargetkit.com

Categories and Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

Categories and Features

Link Management Tools

Backlink Management
Brand Control
Broken Link Discovery
Campaign Management
Channel Attribution
Competitor Analysis
Link Analytics
Partner Management
Ranking Monitoring
Retargeting
URL Shortener

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

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