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What is Shopalyst?

Empowered by cutting-edge analytics and sophisticated machine learning capabilities, our marketing platform offers an extensive array of intuitive tools that facilitate the launch of cross-platform advertising campaigns, ensuring that consumers are engaged at the optimal moment and within the ideal context. This platform not only seamlessly transforms product discovery into purchasing engagement by allowing shoppable interactions directly from advertisements but also provides invaluable insights into market trends by tracking customer behaviors such as searches, views, and purchases. Enhance your pay-per-click campaigns with our customized keyword recommendations and boost quality scores through expertly designed shoppable landing pages. By pinpointing the ideal audience for your display ads, you can increase sales using our innovative media shopping formats. Use our custom intent audiences to precisely target potential customers while enhancing interaction and driving conversions by making your video advertisements more engaging for shopping. Convert social media browsing into actual transactions through our data-driven strategies and automation solutions. Moreover, personalize your ad creatives along with landing page experiences to resonate with your audience's preferences, ensuring a more effective marketing strategy. These features not only elevate your advertising efficiency but also empower you to achieve outstanding outcomes in your campaigns. Ultimately, our platform equips you with the necessary tools to stay ahead in a competitive market landscape.

What is Helixa?

In contrast to conventional market research tools that rely on a single data source and methodology, Helixa Discovery offers a multifaceted approach by combining diverse data sets for a richer understanding of any target audience. By examining audience interests, demographics, and psychographics—carefully adjusted to represent the broader US population—you can craft detailed personas that guide your strategic initiatives. The integration of your social listening tool with Helixa significantly enhances the depth of your insights. Delve deeper into the people behind the Tweets to uncover their interests, including media preferences, brand affinities, and motivational drivers. The intersection of interests and consumption is illuminated by the reliable MRI-Simmons (GfK) data, which, when paired with the cutting-edge capabilities of Helixa Discovery, allows you to connect influencers, interests, media, and product usage through a perspective that reflects actual behaviors. This methodology not only reveals valuable opportunities within your influencer marketing endeavors but also aids in discovering, validating, and ranking potential influencers. By understanding the quality and engagement levels of their followers, you broaden your reach and amplify your market impact. Such a comprehensive perspective not only refines your marketing tactics but also equips you to make strategic decisions that effectively connect with your intended audience. Ultimately, this results in a more dynamic and responsive marketing approach that aligns closely with the evolving preferences of consumers.

Media

Media

Integrations Supported

Amazon Ads
Facebook
Google Ads
Instagram
TikTok
X (Twitter)

Integrations Supported

Amazon Ads
Facebook
Google Ads
Instagram
TikTok
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Shopalyst

Date Founded

2014

Company Location

United States

Company Website

www.shopalyst.com

Company Facts

Organization Name

Helixa

Date Founded

2018

Company Location

United States

Company Website

www.helixa.ai/solutions

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Popular Alternatives

Popular Alternatives