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What is Shoppi ?

Shoppi Cloud empowers users to effortlessly create their own online stores. By utilizing your content, you can engage with nearby customers through captivating videos, images, and timely updates, while refining your targeting strategy to align with the local market. This platform not only enhances your brand visibility but also takes advantage of the cutting-edge Shoppi SmartFeed™ technology, offering a unique experience for your new clients. As consumers are increasingly relying on their smartphones for activities beyond mere communication—such as internet browsing, gaming, video conferencing, and note-taking—these devices are evolving into a highly attractive marketplace. This transformation presents significant opportunities for advertisers to reach audiences that were once difficult to access, thus broadening their reach and enhancing their overall impact. By harnessing these trends, businesses can better tailor their marketing efforts and establish a stronger connection with potential customers.

What is Backlight Live Studio?

Backlight Live Studio offers a cloud-based control room that streamlines the scheduling, production, and monetization processes for live events across multiple platforms. It enables users to create live pop-up channels from various sources, ensuring smooth integration with third-party graphics as well as tools for user interaction, while also allowing distribution to social media, proprietary applications, and media partners. The platform features a robust production toolkit that includes real-time, frame-accurate switching between feeds, the ability to merge different sources, and the option to add scenes with picture-in-picture and dual-box configurations, all while allowing independent audio management separate from the video feeds. Users can enhance their broadcasts with attractive graphic overlays and simultaneously distribute content across various digital channels, significantly broadening their audience reach. Furthermore, the monetization features include the ability to integrate sponsored graphics, promotional materials, and dynamic ad insertion through SCTE-35 for targeted advertising, enabling users to leverage their live streams for revenue generation effectively. This all-encompassing solution is perfectly suited for event organizers aiming to improve their live production capabilities and boost viewer interaction. Overall, Backlight Live Studio represents a powerful tool for enhancing the quality and profitability of live event broadcasting.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Shoppi Cloud

Date Founded

2011

Company Location

United Kingdom

Company Website

www.shoppi.cloud/

Company Facts

Organization Name

Backlight

Date Founded

2021

Company Location

United States

Company Website

www.backlight.co/product/backlight-live-studio

Categories and Features

eCommerce

CRM
Catalog Management
Channel Management
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates

Categories and Features

Live Streaming

Access Control
Audience Analytics
Audience Engagement
Browser-based
Customizable Branding
Encoding
Event Scheduling
Live Streaming Production
Moderation
Monetization Tools
Multi-Screen / Split-Screen
Multiple Camera Feeds
Multistreaming
Session Recording
Social Media Integration
Streaming Platform Integration

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