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What is Sightly?

We leverage the strengths of data science, sophisticated predictive algorithms, and the expertise of industry veterans to improve your results and quickly align your Brand Mentalityâ„¢ with upcoming challenges. Our cutting-edge and adaptable approach to media planning, purchasing, and optimization encompasses a wide range of platforms, including YouTube, TikTok, Connected TV & OTT, Live Streaming video, as well as all premium publishers and networks. As audience behaviors shift unpredictably in response to fast-changing environments, our comprehensive analytics, paired with extensive data access through initiatives like the YouTube Measurement Program and other valuable resources, empower us to adjust your messaging in line with evolving trends and your unique objectives. Moreover, our innovative GoodNews Algorithm and TrendGuardâ„¢ technologies are crafted to identify and even foresee cultural shifts, guaranteeing that your brand stays aligned with the times. The Outcome Intelligence platform offered by Sightly brings together a full array of software and services that we employ to efficiently plan, execute, and enhance your results, ensuring you remain ahead of the competition. By utilizing our deep knowledge and advanced tools, we not only help you navigate changes but also enable you to flourish in the face of them, making your brand resilient and future-ready.

What is Be Addy?

Be Addy offers an intuitive dashboard tailored for your multi-channel media strategy, highlighting the necessity of focusing on your comprehensive strategy rather than just individual campaigns. Our platform aids you in crafting a strategy that incorporates multiple marketing layers, enabling you to allocate budgets across various channels while establishing key performance indicators (KPIs). This method not only grants you control over your scheduling but also provides insights into the most effective media mix, as we partner with your digital team to maximize your return on investment (ROI) for every media plan. You can effortlessly develop your multi-channel media strategy, manage budget distributions, and create campaigns using Be Addy. This efficient dashboard allows you to plan your online media activities throughout the year, ensuring effective budget allocation and accurate spending forecasts. Moreover, you can save your media plan as a template for future endeavors, which promotes both efficiency and consistency in your marketing initiatives. With Be Addy, you can confidently take charge of your media strategy, optimize your outcomes, and continually refine your approach to achieve unprecedented results. The versatile nature of our platform ensures that you remain adaptable in a fast-paced digital landscape.

Media

Media

Integrations Supported

Google Cloud Platform
Google Marketing Platform

Integrations Supported

Google Cloud Platform
Google Marketing Platform

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Sightly

Date Founded

2013

Company Location

United States

Company Website

www.sightly.com

Company Facts

Organization Name

Be-Addy!

Company Location

Netherlands

Company Website

www.be-addy.com

Categories and Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

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