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What is Sitecore?

Take charge of your entire content lifecycle using Sitecore Content Hub, which delivers a robust solution for overseeing every aspect of your marketing content across multiple channels. This all-in-one platform serves as a centralized hub for all your digital assets, media, product details, and various content types. Amplify the effectiveness of personalization while expertly managing the content that fuels it. Leverage cutting-edge artificial intelligence (AI) and machine learning for streamlined content tagging and classification. The platform integrates seamlessly with Sitecore's CMS and commerce solutions, ensuring a fluid user experience. You can effectively plan, schedule, and optimize your content production workflow through a well-organized approach. Bid farewell to the frustration of sifting through countless systems to find the materials you require. Instead, unify all your marketing resources within a digital asset management (DAM) solution that meshes perfectly with your CMS. While a strong content management system (CMS) is crucial, the Sitecore® Experience Platform™ (XP) elevates your capabilities even further by incorporating customer insights, analytics, and marketing automation tools. This empowers you to guide customers on their journey with customized content that caters to their individual needs and preferences, thereby enhancing their overall experience. With these powerful resources at your disposal, your marketing endeavors will become increasingly efficient and impactful, paving the way for greater success in your campaigns. Now, you can truly harness the full potential of your content strategy for a competitive edge.

What is Mura?

Embark on a cohesive and interconnected digital experience through a consolidated platform designed to address your most complex business challenges. Innovative organizations utilize the Mura Platform to fulfill their goals, ensuring they effectively attract, serve, and grow their customer base. The Mura Platform simplifies the sales process, allowing for quicker deal closures with easy access to customized content. With user-friendly drag-and-drop layouts, reusable content elements, and straightforward form builders, you can effortlessly design content hubs, landing pages, and calls-to-action. This platform facilitates the creation of meaningful connections by delivering personalized experiences tailored to various audience segments. By merging your existing technology ecosystem into one platform, you can offer consistent experiences for both internal teams and external stakeholders. Customize interactions based on various criteria such as persona, ideal client profile, industry, account, buying stage, referrer, and more. Exceptional experiences are not merely spontaneous; with Mura, you can intentionally craft them to resonate with your audience. Ultimately, leveraging Mura enhances your business’s ability to succeed in a rapidly changing market environment, setting the stage for sustained growth and innovation.

Media

Media

Integrations Supported

Alumio
Asset Bank
Avalara
BlueConic
Cendyn Loyalty
Common Ninja
Coveo
Huckabuy Cloud
IntelligenceBank
LanguageWire
Meeting360
Motionlab
Personalizard
RELAYTO
Rackspace
Raptor Services
THRON
Tweakwise
Uptempo
consentmanager

Integrations Supported

Alumio
Asset Bank
Avalara
BlueConic
Cendyn Loyalty
Common Ninja
Coveo
Huckabuy Cloud
IntelligenceBank
LanguageWire
Meeting360
Motionlab
Personalizard
RELAYTO
Rackspace
Raptor Services
THRON
Tweakwise
Uptempo
consentmanager

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Sitecore

Date Founded

2001

Company Location

United States

Company Website

www.sitecore.com

Company Facts

Organization Name

Mura

Date Founded

2008

Company Location

United States

Company Website

www.murasoftware.com

Categories and Features

Content Creation

Advertising Content Creation
Case Study Creation
Collaboration Tools
Content Calendar
Content Creator Marketplace
Content Curation
Content Planning
Content Topic Research
Create Reports
Marketing Content Creation
Quiz Creation
Sales Content Creation
Template Creation
User-Generated Content
Video Content Creation
Visual Content Creation
Written Content Creation

Content Management

Audio Content
Customizable Templates
Document Indexing
E-forms
Full Text Search
Image Editor
SEO Management
Text Editor
Version Control
Video Content
Website Management

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

Digital Experience Platforms (DXP)

Alerts / Notifications
Auto-Tagging
Blogs
Calendar
Content Modeling
Digital Asset Management
File Sharing
Form Builder
Forums / Message Boards
Headless CMS
Knowledge Base
Performance Monitoring
Personalization / Segmentation
Reporting / Analytics
Surveys / Polls
Templates
User Management / Permissions
Version Control
Wiki
Workflow Management

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Enterprise Content Management (ECM)

Archiving & Retention
Collaboration Tools
Content Lifecycle Management
Digital Asset Management
Document Management
Electronic Signature
Information Governance
Mobile Access
Search
Version Control
Workflow Management

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Categories and Features

Content Management

Audio Content
Customizable Templates
Document Indexing
E-forms
Full Text Search
Image Editor
SEO Management
Text Editor
Version Control
Video Content
Website Management

Digital Experience Platforms (DXP)

Alerts / Notifications
Auto-Tagging
Blogs
Calendar
Content Modeling
Digital Asset Management
File Sharing
Form Builder
Forums / Message Boards
Headless CMS
Knowledge Base
Performance Monitoring
Personalization / Segmentation
Reporting / Analytics
Surveys / Polls
Templates
User Management / Permissions
Version Control
Wiki
Workflow Management

Sales Content Management

Audio / Video Recording
Audio File Management
Branded Sales Content
Centralized Sales Content Repository
Collaboration Tools
Content Recommendations
Email Management
Engagement Analytics
Interaction Tracking
Personalization
Sales Partner Management
Sales Training / Onboarding
Video File Management

Sales Enablement

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

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