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Ratings and Reviews 0 Ratings
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What is Smart Eye AI-X?
The AI-X signifies the newest evolution in Smart Eye’s series of compact, high-performance eye trackers, specifically designed for eye tracking studies involving screens up to 24 inches in marketing, UX, and media applications. Leveraging our substantial background in the automotive industry, we recognize the essential demand for solutions that not only perform well but are also cost-effective. This understanding, paired with twenty years of expertise in eye tracking technology, has led to the development of the AI-X, which stands out as a top-tier eye tracker, perfectly suited for extensive research involving many participants. Its portable design allows researchers to shift their studies from conventional laboratory settings to any location, effectively turning any environment into a mobile research lab with just a connection to a laptop. In addition, the AI-X’s adaptable structure allows for smooth transitions between different projects, screens, and uses, ensuring that researchers can quickly respond to evolving research requirements. This flexibility is crucial for maximizing efficiency and effectiveness in data collection, empowering researchers to glean insights in various contexts without unnecessary hindrances. Ultimately, the AI-X enhances the overall research experience by providing tools that are both sophisticated and user-friendly, thereby aligning with the modern demands of the industry.
What is Brainsight?
Brainsight represents a cutting-edge platform that harnesses the power of artificial intelligence to predict attention and monitor eye movements, providing users with critical insights into the perception of visual content during the pivotal first moments of engagement, which in turn allows teams to fine-tune their designs before launching them. Users can easily upload images, videos, or URLs to receive instant feedback through various predictive eye-tracking visualizations, such as heatmaps and gaze plots, along with key performance indicators like Attention Score and Clarity Score, revealing where viewers are likely to direct their focus and how well essential elements communicate their intended messages, thereby reducing uncertainty and minimizing the reliance on costly live user testing. This adaptable platform accommodates a variety of content formats, including images, videos, scrolling user experiences, social media advertisements, display ads, and YouTube thumbnails, while offering AI-driven insights that highlight overlooked areas and suggest improvements for vital messaging, calls to action, and branding components. Moreover, the brand analytics feature transcends mere attention prediction by utilizing AI to monitor logos and text, facilitating the evaluation of brand visibility and audience engagement over time within video content, which ultimately enhances the efficacy of marketing strategies. Through this comprehensive approach, Brainsight equips businesses with the tools necessary for making informed decisions that can greatly enhance their visual communication effectiveness, fostering a deeper connection with their audience. Furthermore, the platform's user-friendly interface ensures that teams can seamlessly integrate these insights into their workflows, making it an invaluable resource for marketers and designers alike.
Integrations Supported
YouTube
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
€199 per month
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Smart Eye
Date Founded
1999
Company Website
smarteye.se/ai-x/
Company Facts
Organization Name
Brainsight
Date Founded
2022
Company Location
Netherlands
Company Website
www.brainsight.app/