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What is Social Explorer?

Social Explorer is a leading data intelligence platform that empowers organizations to unlock insights through advanced spatial analytics, data visualization, and AI-driven exploration. By blending user data with a rich library of over a million geocoded datasets—covering demographics, public health, crime, economics, and more—Social Explorer creates harmonized data sources ready for analysis and AI applications. Its intuitive interface enables users to instantly map and visualize trends using interactive maps, heatmaps, charts, and customizable annotations, making complex data accessible and meaningful. The platform offers powerful tools for radius and drive-time analyses, geographic area comparisons, and automated data summarization, supporting smarter strategic decisions. Its high-performance spatial database efficiently manages large geospatial datasets while ensuring seamless integration through flexible data import and export options. Social Explorer also facilitates real-time collaboration with shared projects, enabling teams to co-create maps and reports that can be published or embedded online. Users can generate tailored reports combining spatial data and visuals to communicate insights clearly and effectively. Designed for users of all skill levels, from academic researchers to urban planners and marketers, the platform democratizes spatial analytics. Trusted by leading organizations including Pearson, Walmart, Harvard, and the New York Times, Social Explorer turns raw data into actionable intelligence that drives impact. With a continuous stream of updates and an extensive support network, it’s the go-to solution for mastering spatial data and AI-powered analytics.

What is SafeGraph?

Spark your imagination with exceptional Points-of-Interest (POI) data, extensive business listings, and a deep dive into visitor behavior across the United States. This rich dataset includes around 5 million POIs, covering every type of location where consumers make purchases, such as well-known retail chains, shopping malls, convenience stores, airports, and beyond. In addition, it offers valuable analytics on store visits, foot traffic data, and demographics associated with these POIs. This information can help answer vital inquiries, including how often stores are visited, where the customers come from, and what other shopping habits they exhibit. Seamlessly integrate your existing POI data with SafeGraph's upgraded Places information, which encompasses business categories, operational hours, visit counts, and peak visiting times. With over 5,000 prominent brands linked to more than 1 million points of interest, this dataset provides an exhaustive overview. The data excludes locations that produce excessive noise, such as ATMs and Red Box kiosks, as well as defunct businesses and irrelevant entities like home-based LLCs without employees. This careful curation ensures you gain only the most pertinent and actionable insights for your business strategies, empowering you to make informed decisions that drive success. By leveraging this comprehensive dataset, you can enhance your understanding of market trends and customer behaviors.

Media

Media

Integrations Supported

Integrations Supported

PlotProjects

API Availability

API Availability

Pricing Information

$195/month
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Documentation Hub

Company Facts

Organization Name

Social Explorer

Date Founded

2005

Company Location

United States

Company Website

www.socialexplorer.com/home

Company Facts

Organization Name

SafeGraph

Date Founded

2016

Company Location

United States

Company Website

www.safegraph.com

Categories and Features

Location Intelligence

Data Visualization
Demographic Data
Geocoding
Trade Area Analysis

Categories and Features

Big Data

Not specified

Foot Traffic Data

Not specified

Location Intelligence

Not specified

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