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KPI6

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What is Social Mention?

Social Mention is a powerful tool that enables you to discover conversations surrounding your brand or competitors across a variety of news sources and social media channels. This intuitive platform acts as a social media search engine, aggregating user-generated content from across the internet into a single, comprehensive feed. It serves as an effective monitoring tool, allowing you to track and analyze public sentiment about your brand in real time and from a global perspective. Integrated with BrandMentions, this robust brand monitoring solution is designed to help you follow and engage in online discussions as they unfold. With Social Mention at your disposal, you can ensure that no mention or comment related to your brand slips through the cracks across various social media outlets, news articles, or other platforms. Keeping track of when and where your audience engages with your brand online can provide critical insights. By leveraging this tool, you can gain deep insights into customer interactions, evaluate the success of your social media efforts, and create products that are more in tune with consumer demands. In turn, this proactive approach enhances your brand's visibility and responsiveness within the ever-evolving digital landscape, ensuring that you remain competitive. Ultimately, Social Mention empowers businesses to make informed decisions that drive engagement and foster brand loyalty.

What is KPI6?

KPI6 is a comprehensive Software as a Service Suite utilized by brands and media agencies to gain a deeper understanding of their customer base, pinpoint their requirements, segment their audience, and craft effective marketing strategies. By analyzing a diverse range of user-generated content alongside unsolicited data sources such as social media, web panels, open data, and online reviews, it offers invaluable strategic insights essential for fostering innovation, evaluating opportunities, engaging in strategic planning, and enhancing segmentation and creative development. Each individual possesses distinct traits that can significantly advantage a brand or industry, making these characteristics invaluable assets for your organization. It is essential for your leadership team to focus on strategic management and planning instead of getting bogged down in interpreting conversations or creating user profiles. Your organization needs tailored solutions that not only perform these tasks but also conduct the necessary research to inform decision-making and drive growth. In this way, KPI6 empowers companies to leverage their unique insights effectively and stay ahead in a competitive marketplace.