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What is Spectrum Context Graph?

Gain a holistic and shareable understanding of your customers through cutting-edge knowledge graphs, enabling the development of precise and actionable insights centered around their needs. The quality of customer data plays a crucial role in determining the nature of interactions, engagement, and overall experiences. When the data quality is elevated, it leads to a unified and accurate representation of customers, shedding light on their needs and behaviors. Furthermore, dependable data offers a comprehensive view of transaction histories along with vital contextual information, which is essential for providing the personalized experiences that customers seek. By breaking down data silos and barriers, you can link previously difficult-to-access information and spread insights across your organization. Enrich customer profiles with deep context, unveil timely actionable insights, and design compelling experiences. With the Spectrum Context Graph, you are equipped with a fully integrated, precise, and enriched 360-degree view of your customers, which not only drives your business towards success but also guarantees that every decision is backed by thorough data. This method not only improves customer satisfaction but also fosters long-term loyalty and deeper engagement over time, creating a cycle of continuous improvement and innovation in customer relations.

What is Nominow?

Nominow, a customer data platform with roots in the Netherlands, gathers touchpoint data from all operational sources within your business. It systematically refines and consolidates customer profiles into a unified data repository, which is essential for any marketing campaign, event, or customer interaction you plan to undertake. Given that every business has its own customized marketing technology stack, each deployment of Nominow is unique. We partner with your team to assess the current situation, contextual elements, and strategic objectives for which Nominow will be implemented. This process includes a comprehensive review of customer data sources, applications, the IT environment, and specific needs. The configuration of your Nominow system is tailored to fit your individual circumstances and requirements. Our primary goal is to enable you to effectively manage your customer data, ensuring that you can access genuinely actionable insights whenever needed. Generally, the implementation process for Nominow takes between 6 to 8 weeks, facilitating a quick integration into your existing operations. This timeframe allows your organization to promptly harness the complete power of its customer data, paving the way for enhanced decision-making and customer engagement strategies. By adopting Nominow, you position yourself to stay ahead in a competitive landscape.

Media

Media

Integrations Supported

SAP Cloud Platform
Adobe Advertising Cloud
Adobe Analytics
Axi
BlueRetail
Facebook
Google Analytics
IBM i
Ingenta Commercial
Lightspeed Retail
Magento
Mailchimp
Microsoft Dynamics 365
Mixpanel
OmniPOS
Salesforce
Tableau
WeChat
Webpower
X (Twitter)

Integrations Supported

SAP Cloud Platform
Adobe Advertising Cloud
Adobe Analytics
Axi
BlueRetail
Facebook
Google Analytics
IBM i
Ingenta Commercial
Lightspeed Retail
Magento
Mailchimp
Microsoft Dynamics 365
Mixpanel
OmniPOS
Salesforce
Tableau
WeChat
Webpower
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Spectrum

Company Location

United States

Company Website

www.precisely.com/product/precisely-spectrum-quality/spectrum-context-graph

Company Facts

Organization Name

Nominow

Company Location

Netherlands

Company Website

www.nominow.com/en

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

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