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What is Spegla?

Spegla assesses the degree to which AI assistants recommend your brand when consumers pose questions about products within your industry. Each assessment generates ten inquiries that simulate those of a typical customer, which are then submitted to ChatGPT, Claude, Gemini, and Perplexity via their respective APIs, yielding a total of forty distinct responses for each evaluation to maintain consistency in comparative analysis across different assessments. Importantly, your brand's name is excluded from these inquiries, meaning any references made by the assistant occur purely on its own accord. The visibility score assigned to your brand ranges from 0 to 100 and amalgamates various elements, including the frequency of brand mentions, their positioning within the responses, mention rates, alternative brands suggested, the sources cited by each assistant, and the full content of all responses generated. Operating in 15 distinct European languages, Spegla crafts questions in the language native to the local market rather than depending on English translations. Furthermore, the tracking feature enables the same questions to be posed weekly or monthly, ensuring that scores are consistent over time and providing crucial insights into shifting trends and brand visibility. This process not only enhances your understanding of market dynamics but also informs your strategic decisions regarding brand positioning and outreach.

What is Forty Questions?

The Forty Questions assessment investigates the frequency with which AI assistants, such as ChatGPT, Claude, Perplexity, and Google's AI Mode, mention a B2B software company when potential buyers seek recommendations, while also evaluating the effectiveness of the suggested solutions. This research consists of forty standardized inquiries from buyers, each repeated on three separate occasions across different days within new sessions, following strict data collection protocols that lead to a total of 480 responses monthly, with detailed documentation of every reply and the pages referenced. Each month, the service includes the development and placement of the content used by these assistants, requiring prior approval from clients for every piece. The methodology is transparently shared under a CC BY 4.0 license, and a detailed audit of the Forty Questions process can be found on their official website. A complimentary initial report is offered, which consists of five questions and generates thirty responses, while a one-time audit priced at $750 will deliver a minimum of four strategic improvements; ongoing services begin at $1,500 per month and can be canceled without penalty at any time. It is crucial to clarify that no placement results can be assured. This service is specifically designed for B2B software companies aiming to penetrate markets in Singapore, Australia, New Zealand, and the UK, highlighting the significance of dependable AI-driven recommendations within these specific regions. Furthermore, the insights gained from this study can be instrumental for companies striving to enhance their visibility and effectiveness in competitive markets.

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Integrations Supported

ChatGPT
Claude
Gemini
Perplexity

Integrations Supported

ChatGPT

API Availability

API Availability

Pricing Information

€29/month
Free Version

Pricing Information

$1,500/month
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Laddro Digital UG (haftungsbeschränkt)

Company Location

Germany

Company Website

getspegla.com

Company Facts

Organization Name

Forty Questions LLC

Date Founded

2026

Company Location

United States

Company Website

fortyquestions.io

Categories and Features

AI Search Monitoring

Not specified

Categories and Features

Popular Alternatives

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Spegla Reviews & Ratings

Spegla

Laddro Digital UG (haftungsbeschränkt)